Insights

Luxury minimalism Target designers, art gallerists and architects with a focus on high-end, sculptural pieces inspired by Italian design and New York lifestyle; position as premium fixtures for showrooms, studios, and flagship boutique partnerships.

International manufacture Leverage the dual-base production in New York and Italy to offer fast delivery for North American and European clients; propose exclusive collection drops or limited runs for flagship stores and designer collaborations.

Flagship advantage Recent Soho flagship presence provides a tangible retail and brand storytelling channel; propose in-store experiences, artist collaborations, and showroom events to drive high-value B2B and B2C traffic.

Tech-forward Utilize existing tech stack for marketing and customer engagement (Mailchimp, Cloudflare, Vimeo) to run targeted campaigns for interior designers and galleries, plus virtual showrooms or 3D product previews to widen reach.

Growth potential Revenue in the $1M–$10M range with a lean team size suggests efficiency opportunities through wholesale partnerships, design-firms, and architectural studios; propose channel partnerships and co-branded projects to accelerate scale.

Similar companies to GRAY MATTERS

GRAY MATTERS Tech Stack

GRAY MATTERS uses 8 technology products and services including Criteo, html5media, Amazon Web Services, and more. Explore GRAY MATTERS's tech stack below.

GRAY MATTERS's Email Address Formats

GRAY MATTERS uses at least 2 email formats:
GRAY MATTERS Email FormatsExamplePercentage
First@graymattersnyc.comJohn@graymattersnyc.com
60%
First.Last@graymattersnyc.comJohn.Doe@graymattersnyc.com
40%

Frequently Asked Questions

What is GRAY MATTERS's official website and social media links?

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GRAY MATTERS's official website is graymattersnyc.com and has social profiles on LinkedIn.

How much revenue does GRAY MATTERS generate?

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As of September 2026, GRAY MATTERS's annual revenue is estimated to be $1M - $10M.

What is GRAY MATTERS's NAICS code?

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GRAY MATTERS's NAICS code is 448 - Clothing and Clothing Accessories Stores.

How many employees does GRAY MATTERS have currently?

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As of September 2026, GRAY MATTERS has approximately 16 employees across 3 continents, including North America, Asia and Europe. Key team members include Founder, Director: L. E., Owner: J. C. and Traduction + Copy Editing: S. B. Explore GRAY MATTERS's employee directory with LeadIQ.

What industry does GRAY MATTERS belong to?

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GRAY MATTERS operates in the Retail Apparel and Fashion industry.

What technology does GRAY MATTERS use?

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GRAY MATTERS's tech stack includes Criteo, html5media, Amazon Web Services, Shopify, Mailchimp, Klaviyo, Apple Pay and Vimeo.

What is GRAY MATTERS's email format?

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GRAY MATTERS's email format typically follows the pattern of First@graymattersnyc.com. Find more GRAY MATTERS email formats with LeadIQ.
GRAY MATTERS logo

GRAY MATTERS

Retail Apparel and FashionNew York, United States11-50 Employees

GRAY MATTERS is a Brooklyn-based retailer in the apparel and fashion sector that emphasizes sculptural pieces inspired by Italian design and New York living. The brand aims for a versatile and sophisticated aesthetic, offering products that introduce subtle nuances rather than dominate their surroundings, with a focus on high quality. Its typical customers include designers, art gallerists, and architects who value minimalism in aesthetics and the craftsmanship of the items.

Founded by Silvia Avanzi in 2015, the company operates with an international team and manufacturing in Italy, situating its presence between New York and Europe. It expanded its physical footprint with a flagship store in Soho, New York, reflecting growth in its distribution and brand reach. The business situates itself within the retail apparel and fashion industry, presenting itself as a brand that blends artistic influence with contemporary fashion sensibilities.

Section iconCompany Overview

NAICS Code
448 - Clothing and Clothing Accessories Stores
Employees
11-50

Section iconFunding & Financials

  • $1M - $10M

    GRAY MATTERS's revenue is estimated to be in the range of $1M - $10M

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