Premium Italian Gelato GROM is a well-known Italian gelato brand with a global footprint and a focus on authentic, simple, and gluten-free recipes. This positions them as a premium partner for premium dessert programs, branded stores, or co-branded experiences in upscale retail, hospitality, and experiential venues.
Slow Crafted Differentiation Their slow crafted production model and centralized lab in Mappano paired with daily in-store churning creates a narrative of freshness and quality that can be leveraged in limited-time collaborations, seasonal menu items, and wholesale partnerships with premium foodservice operators.
Sustainability & Authenticity The short ingredient label and exclusion of flavors, colorants, and preservatives align with rising consumer demand for clean label products. This can be highlighted in sustainability-focused pitches to retailers, schools, and healthcare cafeterias seeking transparent dessert options.
Global Brand, Local Reach As part of Unilever since 2015 and expanding under Magnum Ice Cream Company from 2025, GROM combines Italian heritage with global distribution scale. This enables joint go-to-market strategies, co-branding opportunities, and leverage of Unilever’s distribution network for rapid expansion in new markets.
Digital & Compliance Stack With a tech stack including AWS, Azure, AEM, WordPress, and privacy/compliance tools (OneTrust, Cookiebot), GROM shows readiness for scalable e-commerce, loyalty programs, and GDPR/CCPA-compliant digital marketing partnerships, presenting opportunities for tech-enabled retail experiences and data-driven promotions.