Acquisition Upside Daybright Financial, LLC acquired Hessel & Associates, L.L.C. in August 2025, signaling potential synergies in pension consulting services and increased cross-selling opportunities to Daybright’s client base.

Expansion Appetite Hessel & Associates operates in retirement plan administration with a focus on qualified cash balance, defined benefit, profit sharing and 401(k) plans, presenting a ripe cross-sell to employers seeking comprehensive TPA services and updated plan design or compliance support.

Retirement Expertise Longstanding industry presence since 1979 with an experienced team including an enrolled actuary, offering a trusted platform to pitch advanced plan design, compliance, and annual administration services to mid-market clients seeking expert pension consulting.

Growth Readiness Revenue in the mid-range of tens of millions and a relatively lean employee base imply scalable, high-margin opportunities for additional services such as risk management, fiduciary support, and enhanced participant communications for client plans.

Strategic Fit Small to mid-size employer and multi-client portfolios align with Daybright Financial’s broader advisory ecosystem, enabling bundled offerings around retirement plan strategy, funding optimization, and regulatory compliance to deepen client relationships.