Insights

Expansion Signals Home24 operates in eight countries with recent Latin American expansion through a stake in Toky, indicating a growth-oriented strategy and potential for cross-border furniture sourcing and regional partnerships.

Marketplace Synergy Partnership with Mirakl to integrate third-party sellers suggests an openness to broaden assortments, enabling potential seller onboarding opportunities and private-label collaborations to boost mix and margins.

Tech-Driven Personalization Strong emphasis on data-driven recommendations and a tech stack including Adobe Analytics, SAP HANA, and DynamoDB points to opportunities for upsell and cross-sell programs powered by personalized user journeys and targeted promotions.

Competitive Positioning Positioned as a European leader in online furniture with competition from Wayfair and IKEA; potential to target price-conscious or design-seeking segments with localized campaigns and exclusive collections.

Growth Financing Significant funding history and prior €20M+ financing, plus ongoing revenue activity; suggests capacity for strategic partnerships, co-branded campaigns, or staged investments to accelerate regional market penetration.

Similar companies to home24 SE

home24 SE Tech Stack

home24 SE uses 8 technology products and services including Microsoft Advertising, Calendly, Amazon Web Services, and more. Explore home24 SE's tech stack below.

home24 SE's Email Address Formats

home24 SE uses at least 3 email formats:
home24 SE Email FormatsExamplePercentage
First.Last@home24.deJohn.Doe@home24.de
98%
First.Middle@home24.deJohn.Michael@home24.de
1%
F.Last@home24.deJ.Doe@home24.de
1%

Frequently Asked Questions

What is home24 SE's phone number?

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You can contact home24 SE's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is home24 SE's stock symbol?

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home24 SE is a publicly traded company; the company's stock symbol is HMAGF.

What is home24 SE's official website and social media links?

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home24 SE's official website is home24.de and has social profiles on LinkedIn and Crunchbase.

How much revenue does home24 SE generate?

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As of August 2026, home24 SE's annual revenue is estimated to be $50M - $100M.

What is home24 SE's NAICS code?

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home24 SE's NAICS code is 5112 - Software Publishers.

How many employees does home24 SE have currently?

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As of August 2026, home24 SE has approximately 464 employees across 3 continents, including Europe, Asia and North America. Key team members include Cmo: S. V., Cfo, Member Of The Management Board: P. S. and Chief Product & Technology Officer - Member Of The Executive Team: G. L. R. Explore home24 SE's employee directory with LeadIQ.

What industry does home24 SE belong to?

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home24 SE operates in the Software Development industry.

What technology does home24 SE use?

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home24 SE's tech stack includes Microsoft Advertising, Calendly, Amazon Web Services, InVision, Usercentrics, Heap, Amazon Pay and Tealium.

What is home24 SE's email format?

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home24 SE's email format typically follows the pattern of First.Last@home24.de. Find more home24 SE email formats with LeadIQ.

How much funding has home24 SE raised to date?

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As of August 2026, home24 SE has raised $173M in funding. The last funding round occurred on Mar 31, 2016 for $23M.

When was home24 SE founded?

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home24 SE was founded in 2009.
home24 SE logo

home24 SE

Software DevelopmentBerlin, Germany201-500 Employees

Home24 SE operates as a home and living e-commerce platform serving continental Europe and Brazil, with activity in eight countries. It offers a broad assortment—more than 250,000 pieces of furniture and accessories—from over 1,000 suppliers, enabling customers to find additions for any living space. The company also leverages data to provide personalized recommendations, tips and inspiration for homes.

Headquartered in Berlin, Germany, home24 is a mid-sized enterprise focused on delivering a wide product range and reliable service. It sits at the intersection of technology and modern living, emphasizing digitization and customer-focused service. In 2022, home24 partnered with Mirakl SAS to integrate third-party sellers into its online shop, expanding its marketplace capabilities.

Section iconCompany Overview

Phone number
Website
home24.de
Stock Symbol
HMAGF
NAICS Code
5112 - Software Publishers
Founded
2009
Employees
201-500

Section iconFunding & Financials

  • $173M

    home24 SE has raised a total of $173M of funding over 6 rounds. Their latest funding round was raised on Mar 31, 2016 in the amount of $23M as a Venture Round.

  • $50M - $100M

    home24 SE's revenue is estimated to be in the range of $50M - $100M

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