Insights

Children-centric learning Hooked & Company operates a subscription-based portfolio of digital and analog educational brands targeting families with children, presenting a recurring revenue model and potential for up-selling across core subjects and supplementary content.

Brand portfolio leverage With licenses and collaborations involving well-known properties such as Dr. Seuss, Disney, Baby Einstein, and National Geographic Kids, there is an opportunity to expand cross-sell and co-branding initiatives to reach broader parent and caregiver audiences.

Digital engagement tools Their tech stack includes AWS and analytics-enabled platforms like Hotjar, suggesting readiness for personalized onboarding, retention optimization, and targeted in-app messaging to improve conversion and lifetime value.

Mid-market scale Active size of 11-50 employees and annual revenue in the low to mid single digits indicate growth potential where partnerships with edtech platforms, schools, or family-oriented marketplaces could accelerate scale.

Expansion opportunities The absence of explicit funding details paired with a diverse reader-facing catalog points to opportunities in strategic partnerships, content licensing deals, or white-label solutions to extend reach into additional subscription tiers and geographic markets.

Hooked & Company Tech Stack

Hooked & Company uses 8 technology products and services including Hotjar, Atlassian, RSS, and more. Explore Hooked & Company's tech stack below.

  • Hotjar
    Analytics
  • Atlassian
    Application Development & Management
  • RSS
    Content Management System
  • oEmbed
    Dev Tools
  • Intercom
    Live Chat
  • Klaviyo
    Marketing Automation
  • Google Search Console
    Web Analytics
  • Facebook
    Widgets

Media & News

Hooked & Company's Email Address Formats

Hooked & Company uses at least 1 format(s):
Hooked & Company Email FormatsExamplePercentage
First.Last@hookedandcompany.comJohn.Doe@hookedandcompany.com
89%
FLast@hookedandcompany.comJDoe@hookedandcompany.com
11%

Frequently Asked Questions

What is Hooked & Company's official website and social media links?

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Hooked & Company's official website is hookedandcompany.com and has social profiles on LinkedIn.

What is Hooked & Company's NAICS code?

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Hooked & Company's NAICS code is 6114 - Business Schools and Computer and Management Training.

How many employees does Hooked & Company have currently?

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As of July 2026, Hooked & Company has approximately 16 employees across 3 continents, including North AmericaAsiaEurope. Key team members include Interim Ceo: M. S.. Explore Hooked & Company's employee directory with LeadIQ.

What industry does Hooked & Company belong to?

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Hooked & Company operates in the E-Learning Providers industry.

What technology does Hooked & Company use?

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Hooked & Company's tech stack includes HotjarAtlassianRSSoEmbedIntercomKlaviyoGoogle Search ConsoleFacebook.

What is Hooked & Company's email format?

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Hooked & Company's email format typically follows the pattern of First.Last@hookedandcompany.com. Find more Hooked & Company email formats with LeadIQ.
Hooked & Company logo

Hooked & Company

E-Learning ProvidersConnecticut, United States11-50 Employees

Hooked & Company operates in the e-learning space, delivering a subscription-based mix of digital and tangible learning products. Its portfolio includes Hooked on Phonics, Hooked on Math, and Hooked on Spelling, as well as content tied to Dr. Seuss, Disney, Baby Einstein, and National Geographic Kids. These offerings are designed to help children learn while making family life at home richer, easier, and more manageable. 
The company targets children and their parents or caregivers who seek structured, accessible educational resources for home use. Based in Danbury, Connecticut, Hooked & Company operates within the broader e-learning providers sector, employing a subscription model to deliver learning content connected to familiar brands.

Section iconCompany Overview

NAICS Code
6114 - Business Schools and Computer and Management Training
Employees
11-50

Section iconMedia & News

Section iconFunding & Financials

  • $1M$10M

    Hooked & Company's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1M$10M

    Hooked & Company's revenue is estimated to be in the range of $1M$10M

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