Sole Proprietor Focus Target Marc Wayshak himself as the primary contact for coaching, speaking engagements, and customized sales training programs given the founder-led nature of the business and his personal branding as America’s Sales Coach.

Niche Expertise Position offerings around Game Plan Selling and related sales training methodologies to enterprises seeking modern, rulebook-based selling strategies, leveraging the founder’s Harvard and Oxford credentials for credibility.

Strategic Partnerships Explore partnerships with mid to large professional services firms, associations, and universities that require ongoing sales training, thought leadership, and certification programs to expand reach without heavy internal sales headcount.

Digital Acquisition Leverage the current tech stack including Google Ads and social tracking to run targeted campaigns toward entrepreneurs and sales teams; consider content syndication and speaking engagements to build inbound inquiries.

Funding & Growth Signals With reported revenue up to one million and a lean team, pursue scalable, low-footprint revenue streams such as virtual workshops, on-demand courses, and licensing of Game Plan Selling frameworks to accelerators and corporate clients.