Established Market Presence Measured has demonstrated a strong niche strategy within the advertising services industry, managing over 35 billion dollars in media investments since 2017, indicating significant experience and proven capability in media measurement and optimization.

Innovative Technology Launches Recent launches of advanced iteration of Media Plan Optimizer and fully automated incrementality planning solutions highlight Measured's commitment to technological innovation, presenting opportunities to target modern marketers seeking cutting-edge measurement tools.

Strategic Partnerships Collaborations with major brands like Universal Ads showcase Measured’s ability to expand reach and deepen market penetration through strategic alliances—all of which can be leveraged for joint marketing or enterprise sales conversations.

Market Recognition & Growth Being recognized among the top 20 marketing technology providers in 2023 positions Measured as a reputable and promising player, making it an attractive prospect for organizations seeking trusted partners for attribution and measurement solutions.

Financial Potential With an estimated revenue between 50 million and 100 million dollars and substantial technological advancements, there are clear opportunities for upselling or expanding existing clients seeking scalable, innovative media measurement solutions.