Insights

Logistics Leadership MidwayUSA recently promoted Travis Rodgers to Director of Logistics, signaling a potential emphasis on supply chain optimization and faster fulfillment. This presents an opportunity to discuss integrated logistics technologies, warehouse automation, and carrier partnerships to support expanded shipping capabilities.

Merchandising Growth The promotion of James Bland to Merchandising Manager - Shooting indicates a focus on product assortment and category strategy. Prospects include offering category management tools, data analytics services, and vendor-managed inventory programs to optimize shooting-related SKUs.

Marketing Expansion Promotion of Sam Price to Marketing Manager, with prior roles spanning CRM and database administration, suggests strengthening customer data, segmentation, and omnichannel campaigns. Sales opportunities exist for CRM enhancements, personalized marketing platforms, and advertising technology partnerships.

Financial Scale With annual revenue in the quarter-billion range and a lean employee base for a fast-moving retail business, MidwayUSA may invest in efficiency software, ERP, and analytics to sustain growth. Solutions around business intelligence, forecasting, and cost-to-serve analysis could be relevant.

Quality & Compliance A history of Baldrige and ISO quality certifications, Lean and Six Sigma practices signals a maturity in process excellence. This opens doors for consulting services, training programs, and technology that supports quality management, process automation, and continuous improvement initiatives.

Similar companies to MidwayUSA

MidwayUSA Tech Stack

MidwayUSA uses 8 technology products and services including Reddit Ads, iCIMS, ADP, and more. Explore MidwayUSA's tech stack below.

MidwayUSA's Email Address Formats

MidwayUSA uses at least 4 email formats:
MidwayUSA Email FormatsExamplePercentage
FLast@midwayusa.comJDoe@midwayusa.com
89%
FirstLast@midwayusa.comJohnDoe@midwayusa.com
8%
First.Last@midwayusa.comJohn.Doe@midwayusa.com
2%
Last@midwayusa.comDoe@midwayusa.com
1%

Frequently Asked Questions

What is MidwayUSA's phone number?

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You can contact MidwayUSA's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is MidwayUSA's official website and social media links?

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MidwayUSA's official website is midwayusa.com and has social profiles on LinkedIn.

How much revenue does MidwayUSA generate?

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As of August 2026, MidwayUSA's annual revenue is estimated to be $250M - $500M.

What is MidwayUSA's NAICS code?

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MidwayUSA's NAICS code is 44-45 - Retail Trade.

How many employees does MidwayUSA have currently?

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As of August 2026, MidwayUSA has approximately 274 employees across 3 continents, including North America, Europe and South America. Key team members include Ceo: L. Z., Vice President Human Resource: D. K. and President: R. M. Explore MidwayUSA's employee directory with LeadIQ.

What industry does MidwayUSA belong to?

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MidwayUSA operates in the Retail industry.

What technology does MidwayUSA use?

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MidwayUSA's tech stack includes Reddit Ads, iCIMS, ADP, Microsoft Active Directory, Heap, PayPal, Microsoft Azure and Adobe Creative Suite.

What is MidwayUSA's email format?

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MidwayUSA's email format typically follows the pattern of FLast@midwayusa.com. Find more MidwayUSA email formats with LeadIQ.

When was MidwayUSA founded?

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MidwayUSA was founded in 1977.
MidwayUSA logo

MidwayUSA

RetailMissouri, United States201-500 Employees

MidwayUSA is a Columbia, Missouri-based retailer serving customers with an extensive catalog for shooting, hunting, and outdoor activities. Founded in 1977 when Larry and Brenda Potterfield opened a small gun shop, the company has grown while upholding values such as honesty, integrity, and respect, with a strong emphasis on satisfying customers in every interaction. The business seeks to provide nearly everything needed for shooting, hunting, and the outdoors, reflecting its broad offering and focus on service.

The company operates in the sporting goods retail sector and is characterized as a mid-sized enterprise with a long-standing commitment to quality management. It has earned the Malcolm Baldrige National Quality Award three times (2009, 2015, and 2021) and the Missouri Quality Award in 2008 and 2015, supported by ISO registrations and Lean and Six Sigma practices. This track record signals a formal emphasis on process excellence and delivering value to customers within its operations.

Section iconCompany Overview

Phone number
NAICS Code
44-45 - Retail Trade
Founded
1977
Employees
201-500

Section iconFunding & Financials

  • $250M - $500M

    MidwayUSA's revenue is estimated to be in the range of $250M - $500M

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