Insights

Customer Loyalty MidwayUSA has a long-standing focus on customer satisfaction and a culture built on honesty and integrity, suggesting strong brand trust and potential for upsell of premium or exclusive shooting, hunting, and outdoors products to a loyal customer base.

Logistics Leadership Recent promotions in logistics leadership indicate emphasis on supply chain efficiency; a collaboration opportunity exists to offer advanced fulfillment solutions, inventory optimization tools, or carrier/routing services to improve delivery speed and accuracy.

Merchandising Growth Promotions in merchandising management for shooting products point to strategic category expansion; potential to pitch targeted product assortments, exclusive launches, and vendor programs to boost category performance and cross-sell to existing customers.

Marketing Expansion Multiple promotions in marketing roles suggest investment in customer acquisition and CRM; explore partnerships around digital ad tech, loyalty programs, email/SMS campaigns, and data-driven segmentation to amplify reach and lifetime value.

Quality & Compliance Historically strong in quality management and ISO-certified processes; present solutions that reinforce quality assurance, regulatory compliance, and audit-ready reporting to support ongoing excellence and risk management.

MidwayUSA Tech Stack

MidwayUSA uses 8 technology products and services including Bing Ads, Open Graph, Microsoft, and more. Explore MidwayUSA's tech stack below.

  • Bing Ads
    Advertising Networks
  • Open Graph
    Content Management System
  • Microsoft
    Miscellaneous
  • Cisco
    Network Hardware
  • C#
    Programming Languages
  • HSTS
    Security
  • reCAPTCHA
    Security
  • CSS
    Web Tools And Plugins

MidwayUSA's Email Address Formats

MidwayUSA uses at least 1 format(s):
MidwayUSA Email FormatsExamplePercentage
FLast@midwayusa.comJDoe@midwayusa.com
89%
FirstLast@midwayusa.comJohnDoe@midwayusa.com
8%
First.Last@midwayusa.comJohn.Doe@midwayusa.com
2%
Last@midwayusa.comDoe@midwayusa.com
1%

Frequently Asked Questions

What is MidwayUSA's phone number?

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You can contact MidwayUSA's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is MidwayUSA's official website and social media links?

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MidwayUSA's official website is midwayusa.com and has social profiles on LinkedIn.

How much revenue does MidwayUSA generate?

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As of July 2026, MidwayUSA's annual revenue is estimated to be $250M - $500M.

What is MidwayUSA's NAICS code?

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MidwayUSA's NAICS code is 44-45 - Retail Trade.

How many employees does MidwayUSA have currently?

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As of July 2026, MidwayUSA has approximately 274 employees across 3 continents, including North AmericaEuropeSouth America. Key team members include Ceo: L. Z.Vice President Human Resource: D. K.President: R. M.. Explore MidwayUSA's employee directory with LeadIQ.

What industry does MidwayUSA belong to?

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MidwayUSA operates in the Retail industry.

What technology does MidwayUSA use?

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MidwayUSA's tech stack includes Bing AdsOpen GraphMicrosoftCiscoC#HSTSreCAPTCHACSS.

What is MidwayUSA's email format?

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MidwayUSA's email format typically follows the pattern of FLast@midwayusa.com. Find more MidwayUSA email formats with LeadIQ.

When was MidwayUSA founded?

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MidwayUSA was founded in 1977.
MidwayUSA logo

MidwayUSA

RetailMissouri, United States201-500 Employees

MidwayUSA is a Columbia, Missouri-based retailer serving customers with an extensive catalog for shooting, hunting, and outdoor activities. Founded in 1977 when Larry and Brenda Potterfield opened a small gun shop, the company has grown while upholding values such as honesty, integrity, and respect, with a strong emphasis on satisfying customers in every interaction. The business seeks to provide nearly everything needed for shooting, hunting, and the outdoors, reflecting its broad offering and focus on service.

The company operates in the sporting goods retail sector and is characterized as a mid-sized enterprise with a long-standing commitment to quality management. It has earned the Malcolm Baldrige National Quality Award three times (2009, 2015, and 2021) and the Missouri Quality Award in 2008 and 2015, supported by ISO registrations and Lean and Six Sigma practices. This track record signals a formal emphasis on process excellence and delivering value to customers within its operations.

Section iconCompany Overview

Phone number
NAICS Code
44-45 - Retail Trade
Founded
1977
Employees
201-500

Section iconFunding & Financials

  • $250M - $500M

    MidwayUSA's revenue is estimated to be in the range of $250M - $500M

Section iconFunding & Financials

  • $250M - $500M

    MidwayUSA's revenue is estimated to be in the range of $250M - $500M

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