Sustainable Finance Focus Novus Aviation Capital has recently launched 'SAF One' Energy Management Limited, indicating a strategic emphasis on developing sustainable aviation fuel solutions. This position presents opportunities to offer green finance products, green investments, or partnerships in sustainable aviation initiatives to support their environmental goals.

Legal and Compliance Expansion The appointment of a new head of legal and compliance highlights a focus on strengthening governance and transactional capabilities, suggesting potential for legal financing, compliance consulting, or regulatory service solutions tailored to their growing international operations.

Growth Through Strategic Hires Recent high-level hires, including a senior vice president and co-CEOs, reflect Novus’s ambitions to expand its market share and enhance leadership. This indicates opportunities to engage with executive-level decision-makers through executive education, bespoke financial solutions, or strategic partnership offerings.

Recognition and Industry Credibility Winning Deal of the Year awards at prominent industry events and maintaining a history of successful financings positions Novus as a reputable player. Sales approaches that highlight success stories, industry recognition, and comprehensive asset management solutions could resonate well with their strategic and investor relationships.

Mid-Market Positioning With revenue estimates ranging from $25 million to $50 million and a relatively small team, Novus occupies a mid-market niche in aircraft leasing and financing. Opportunities to provide scalable, innovative financial products or tailored leasing solutions that cater to their size and growth stage could meet their evolving capital needs.