Insights

Growing Brand Portfolio Oberalp owns and manages a diverse portfolio of mountain sports brands including SALEWA, DYNAFIT, POMOCA, WILD COUNTRY, EVOLV, and LAMUNT, which are distributed in 65 countries. This broad brand presence provides multiple opportunities for upselling and cross-selling to retailers and specialty stores.

Strategic Global Expansion With a passionate team across 11 countries and a focus on innovative high-quality products, Oberalp is positioned to expand its footprint in key markets. Engaging new distribution partners and retail channels can help accelerate growth in existing and new markets.

Sustainability Commitment Oberalp emphasizes environmental sustainability and social responsibility through partnerships like Fair Wear Foundation and eco-conscious product development. Highlighting these commitments can appeal to environmentally conscious consumers and retailers seeking sustainable products.

Recent Leadership Moves The appointment of Nol Gerritse as the new brand director for Salewa indicates a focus on strengthening brand leadership and innovation. Leveraging this leadership transition can open dialogue on new product launches and collaborative marketing opportunities.

Technology and Digital Tools Oberalp employs advanced digital platforms such as SAP SuccessFactors, Microsoft Dynamics, and Adobe tools. Utilizing these platforms can enhance sales engagement, streamline order processes, and improve customer relationship management for potential clients.

Oberalp Group Tech Stack

Oberalp Group uses 8 technology products and services including SAP SuccessFactors, Atlassian, Adobe, and more. Explore Oberalp Group's tech stack below.

  • SAP SuccessFactors
    Applicant Tracking Systems
  • Atlassian
    Application Development & Management
  • Adobe
    Audio, Video, Graphics
  • Zendesk
    Documentation Tools
  • Microsoft Dynamics
    Enterprise Resource Planning
  • Office 365
    Office Suites
  • Java
    Programming Languages
  • Adobe Fonts
    Web Fonts

Media & News

Oberalp Group's Email Address Formats

Oberalp Group uses at least 1 format(s):
Oberalp Group Email FormatsExamplePercentage
First.Last@oberalp.comJohn.Doe@oberalp.com
98%
First.Middle@oberalp.comJohn.Michael@oberalp.com
1%
First_L@oberalp.comJohn_D@oberalp.com
1%

Frequently Asked Questions

What is Oberalp Group's official website and social media links?

Minus sign iconPlus sign icon
Oberalp Group's official website is oberalp.com and has social profiles on LinkedIn.

What is Oberalp Group's SIC code NAICS code?

Minus sign iconPlus sign icon
Oberalp Group's SIC code is 7299 - Miscellaneous Personal Services, Not Elsewhere Classified NAICS code is 33992 - Sporting and Athletic Goods Manufacturing.

How many employees does Oberalp Group have currently?

Minus sign iconPlus sign icon
As of December 2025, Oberalp Group has approximately 1K employees across 4 continents, including EuropeNorth AmericaAsia. Key team members include Ceo Executive Assistant: M. M.Vice President At Oberalp: R. O.It Business Process Partner: A. Z.. Explore Oberalp Group's employee directory with LeadIQ.

What industry does Oberalp Group belong to?

Minus sign iconPlus sign icon
Oberalp Group operates in the Sporting Goods Manufacturing industry.

What technology does Oberalp Group use?

Minus sign iconPlus sign icon
Oberalp Group's tech stack includes SAP SuccessFactorsAtlassianAdobeZendeskMicrosoft DynamicsOffice 365JavaAdobe Fonts.

What is Oberalp Group's email format?

Minus sign iconPlus sign icon
Oberalp Group's email format typically follows the pattern of First.Last@oberalp.com. Find more Oberalp Group email formats with LeadIQ.

When was Oberalp Group founded?

Minus sign iconPlus sign icon
Oberalp Group was founded in 1981.

Oberalp Group

Sporting Goods ManufacturingTrentino-south Tyrol, Italy1001-5000 Employees

The Group was founded in 1981 by Heiner Oberrauch to distribute clothing and other sports products in the Italian market. Today we are still a family business and our passionate team of more than 1.200 employees across 11 countries is engaged in building mountain sports brands with the highest quality standards.

๐—ช๐—ฒ ๐—ณ๐—ถ๐—ฟ๐—บ๐—น๐˜† ๐—ฏ๐—ฒ๐—น๐—ถ๐—ฒ๐˜ƒ๐—ฒ ๐—ถ๐—ป ๐˜€๐—ฝ๐—ผ๐—ฟ๐˜๐˜€ ๐—ฎ๐˜€ ๐˜๐—ต๐—ฒ ๐—บ๐—ผ๐˜€๐˜ ๐—บ๐—ถ๐—ป๐—ฑ๐—ณ๐˜‚๐—น ๐˜‚๐˜€๐—ฒ ๐—ผ๐—ณ ๐—น๐—ฒ๐—ถ๐˜€๐˜‚๐—ฟ๐—ฒ ๐˜๐—ถ๐—บ๐—ฒ. Sustainability is a choice we invest in because we believe in it. We think about the world we're leaving behind for our grandchildren and their grandchildren.

Our six own mountain brands SALEWA, DYNAFIT, POMOCA, WILD COUNTRY, EVOLV, and LAMUNT design, develop, and produce innovative products for ambitious mountaineers that are distributed in 65 countries worldwide. 

We apply our experience as a house of brands also on behalf of other players in the sports industry and distribute brands that we believe in such as UNDER ARMOUR, FISCHER, ONE / WAY, BARTS, FALKE, BURLINGTON, 2117 of SWEDEN, BOLLร‰ and SPY+

Our core values are:
๐—ฃ๐—ฎ๐˜€๐˜€๐—ถ๐—ผ๐—ป ๐—ณ๐—ผ๐—ฟ ๐—บ๐—ผ๐˜‚๐—ป๐˜๐—ฎ๐—ถ๐—ป๐˜€ ๐—ฎ๐—ป๐—ฑ ๐—ผ๐˜‚๐—ฟ ๐˜๐—ฒ๐—ฟ๐—ฟ๐—ถ๐˜๐—ผ๐—ฟ๐˜† โ€“ Mountains are a school of life for us, we live curated simplicity. 
๐—ฃ๐—ผ๐˜€๐—ถ๐˜๐—ถ๐˜ƒ๐—ฒ ๐—บ๐—ถ๐—ป๐—ฑ๐˜€๐—ฒ๐˜ โ€“ Our greatest power comes from the positive people who shape our company. 
๐—š๐—ฟ๐—ผ๐˜„๐—ถ๐—ป๐—ด ๐˜๐—ผ๐—ด๐—ฒ๐˜๐—ต๐—ฒ๐—ฟ โ€“ We learn from our mistakes so that we do not make them again. Success is even more rewarding when shared as a group. 

The courage to follow new paths, the continuous innovation of products and processes, the thoughtful use of resources and the environment, and especially the unbounded passion for sports and mountains, are all at the basis of Oberalpโ€™s company culture.

This page is for you if:
-you want to know more about our engagement into sustainability topics,
-read up about our open positions,
-discover latest innovations regarding materials,
-read inspirational mountain stories and
-deepen our company culture.

Section iconCompany Overview

SIC Code
7299 - Miscellaneous Personal Services, Not Elsewhere Classified
NAICS Code
33992 - Sporting and Athletic Goods Manufacturing
Founded
1981
Employees
1001-5000

Section iconFunding & Financials

  • $10M$25M

    Oberalp Group's revenue is estimated to be in the range of $10M$25M

Section iconFunding & Financials

  • $10M$25M

    Oberalp Group's revenue is estimated to be in the range of $10M$25M

Ready to create more pipeline?

Get a demo and discover why thousands of SDR and Sales teams trust
LeadIQ to help them build pipeline confidently.

ยฉ LeadIQ, Inc. All rights reserved.