Insights

Brand portfolio Leverage Oberalpโ€™s diversified house of brands (Salewa, Dynafit, Pomoca, Wild Country, Evolv, Lamunt) and third-party lines (Under Armour, Fischer, 2117 of Sweden, Bolle, Spy) to target retailers seeking multi-brand mountain sports assortments and cross-sell opportunities in 65 countries.

Expansion momentum capitalize on recent leadership changes and North America marketing hires to position Oberalp as a growth partner for U.S. and Canadian retailers, opening doors for new distribution deals and co-branded campaigns.

Sustainability edge Position sustainability as a differentiator given Oberalpโ€™s stated commitment to environmental stewardship and responsible resource use, appealing to retailers and consumers prioritizing eco-friendly products and transparent supply chains.

Digital backbone Offer retailers data-driven merchandising and omnichannel capabilities through Oberalpโ€™s tech stack (SAP SuccessFactors, iCIMS, Power Apps, commercetools) to streamline onboarding, inventory planning, and digital product storytelling.

Brand director traction Monitor and align with strategic brand leadership appointments (Salewa, Dynafit) and upcoming product innovations to tailor regional market pitches, seasonal campaigns, and exclusive SKUs that resonate with key outdoor gear buyers.

Oberalp Group Tech Stack

Oberalp Group uses 8 technology products and services including SAP SuccessFactors, iCIMS, Microsoft Power Apps, and more. Explore Oberalp Group's tech stack below.

  • SAP SuccessFactors
    Applicant Tracking Systems
  • iCIMS
    Applicant Tracking Systems
  • Microsoft Power Apps
    Application Development & Management
  • Microsoft SQL Server
    Database
  • commercetools
    E-commerce
  • Microsoft
    Miscellaneous
  • HTML
    Programming Languages
  • Adobe Fonts
    Web Fonts

Media & News

Oberalp Group's Email Address Formats

Oberalp Group uses at least 1 format(s):
Oberalp Group Email FormatsExamplePercentage
First.Last@oberalp.comJohn.Doe@oberalp.com
98%
First.Middle@oberalp.comJohn.Michael@oberalp.com
1%
First_L@oberalp.comJohn_D@oberalp.com
1%

Frequently Asked Questions

What is Oberalp Group's official website and social media links?

Minus sign iconPlus sign icon
Oberalp Group's official website is oberalp.com and has social profiles on LinkedIn.

How much revenue does Oberalp Group generate?

Minus sign iconPlus sign icon
As of July 2026, Oberalp Group's annual revenue is estimated to be $10M - $25M.

What is Oberalp Group's SIC code NAICS code?

Minus sign iconPlus sign icon
Oberalp Group's SIC code is 7299 - Miscellaneous Personal Services, Not Elsewhere Classified NAICS code is 33992 - Sporting and Athletic Goods Manufacturing.

How many employees does Oberalp Group have currently?

Minus sign iconPlus sign icon
As of July 2026, Oberalp Group has approximately 833 employees across 4 continents, including EuropeNorth AmericaAsia. Key team members include Ceo: C. E.Ceo Executive Assistant: M. M.Chief Operating Officer: C. M.. Explore Oberalp Group's employee directory with LeadIQ.

What industry does Oberalp Group belong to?

Minus sign iconPlus sign icon
Oberalp Group operates in the Sporting Goods Manufacturing industry.

What technology does Oberalp Group use?

Minus sign iconPlus sign icon
Oberalp Group's tech stack includes SAP SuccessFactorsiCIMSMicrosoft Power AppsMicrosoft SQL ServercommercetoolsMicrosoftHTMLAdobe Fonts.

What is Oberalp Group's email format?

Minus sign iconPlus sign icon
Oberalp Group's email format typically follows the pattern of First.Last@oberalp.com. Find more Oberalp Group email formats with LeadIQ.

When was Oberalp Group founded?

Minus sign iconPlus sign icon
Oberalp Group was founded in 1981.
Oberalp Group logo

Oberalp Group

Sporting Goods ManufacturingTrentino-South Tyrol, Italy501-1000 Employees

The Oberalp Group is a Bolzano-based sporting goods company in the Trentino-South Tyrol region, founded in 1981 by Heiner Oberrauch and remains a family-owned enterprise with a multinational footprint. It designs, develops, and manufactures mountain sports gear under six in-house brandsโ€”SALEWA, DYNAFIT, POMOCA, WILD COUNTRY, EVOLV, and LAMUNT. It also distributes external brands across 65 countries and operates as a house of brands for others such as UNDER ARMOUR, FISCHER, ONE / WAY, BARTS, FALKE, BURLINGTON, 2117 OF SWEDEN, BOLLร‰, and SPY+. 
The company serves climbers, alpinists, runners, and outdoor athletes who require high-quality, innovative equipment for demanding environments. Its culture emphasizes a mountains-first mindset, collaborative growth, and a commitment to sustainability and responsible resource use. In May 2026, Ruth Oberrach was appointed president of the group, reflecting a leadership transition in the organization.

Section iconCompany Overview

SIC Code
7299 - Miscellaneous Personal Services, Not Elsewhere Classified
NAICS Code
33992 - Sporting and Athletic Goods Manufacturing
Founded
1981
Employees
501-1000

Section iconFunding & Financials

  • $10M - $25M

    Oberalp Group's revenue is estimated to be in the range of $10M - $25M

Section iconFunding & Financials

  • $10M - $25M

    Oberalp Group's revenue is estimated to be in the range of $10M - $25M

Ready to create more pipeline?

Get a demo and discover why thousands of SDR and Sales teams trust
LeadIQ to help them build pipeline confidently.

ยฉ LeadIQ, Inc. All rights reserved.