Strategic Asset Management OneAmerica is actively expanding its retirement segment, evidenced by the upcoming $60 billion asset sale to Voya Financial, suggesting a significant shift and potential for targeting institutions seeking comprehensive retirement solutions and consolidating services.

Innovative Product Offerings The launch of Asset Care 2024 and the addition of caregiver benefits to long-term care products indicate a focus on personalized, flexible insurance solutions, highlighting opportunities to cross-sell or introduce complementary long-term care coverage to existing clients.

Partnership and Collaboration Recent collaborations with Amada Senior Care and active participation in legislative initiatives demonstrate openness to strategic partnerships and advocacy efforts, opening avenues for joint programs, reseller arrangements, and targeted engagement with policy-driven markets.

Sustainability Focus The Pathway to a Sustainable Income program underscores OneAmerica’s emphasis on responsible employment and financial stability, which appeals to socially conscious organizations seeking aligned values in insurance and financial services.

Digital and Customer Engagement Utilization of advanced tech stacks like Salesforce Marketing Cloud, Microsoft Azure, and Qualtrics reflects a strong investment in digital engagement and data-driven marketing, providing opportunities to tailor solutions and outreach strategies for tech-savvy clients and agencies.