Established Brand Presence Overland Shoes has a long-standing history since 1987 and specializes in premium branded footwear for both men and women, serving as a licensee for high-profile brands like Karl Lagerfeld, G.H. Bass, and Sonia Rykiel. This positions the company as a trusted partner for collaborations with luxury and well-known brands, opening opportunities to expand licensing deals or exclusive collections.

European Market Engagement With sales offices across major European countries and sourcing offices in China and Italy, Overland Shoes has a strong geographic footprint in key footwear markets. Exploring partnerships with local distributors or retailers in these regions could accelerate new product placements and increase market penetration.

Product Design & Innovation Headquartered in London with a dedicated design and marketing team, Overland Shoes demonstrates expertise in sourcing and developing footwear. Developing innovative and trend-driven collections could attract new B2B clients looking for fresh, distinctive products, especially within its licensed brands.

Technology Integration Utilizing platforms like Magento and MySQL for e-commerce and data management indicates a solid digital infrastructure. Leveraging this tech stack to enhance online wholesale portals or digital marketing efforts can attract more B2B customers and streamline the sales process.

Growth Potential With a revenue range of $1M to $10M and a diverse licensing portfolio, Overland Shoes has room to scale both through increasing its licensing agreements and expanding its wholesale distribution channels. Targeted outreach to similar mid-sized footwear brands or retailers could open new revenue streams and foster business growth.