Customizable Product Appeal Perch Furniture's focus on building each piece to order and involving customers in the design process indicates a strong appeal to consumers seeking personalized and unique furniture solutions, presenting a sales opportunity for premium customization options.

Growing US Market With manufacturing based in the USA and a lean team, Perch targets a market eager for locally made, high-quality furniture, which can be leveraged to position products in premium, domestically focused retail channels.

Digital Presence Leverage Utilizing platforms like Shopify and Google Analytics shows a robust online sales strategy and data-driven marketing approach, offering opportunities to expand digital advertising and e-commerce partnerships.

Niche Market Position Operating in the competitive furniture sector with notable competitors, Perch can differentiate itself through its bespoke production model, presenting a chance to attract customers seeking artisanal and ethically made furniture.

Potential for Expansion Given its revenue range and small team size, there is significant scope for sales growth by expanding product offerings or increasing production capacity to meet rising demand from consumers prioritizing sustainability and local manufacturing.