Insights

Innovative Industry Position Potential Motors is recognized as a leader in off-road ADAS technology driven by AI, making it highly attractive to clients seeking advanced vehicle safety and terrain interaction solutions in rugged environments.

Strong Funding & Recognition The company has secured substantial seed funding totaling over 6 million CAD, along with industry awards such as Most Innovative Startup, indicating strong investor confidence and proof of market validation, which can be leveraged to attract enterprise clients.

Market Expansion Opportunity With recent launches like the Adventure 1 Overlanding van and ongoing commercialization efforts, Potential Motors is positioned to expand into niche markets such as recreational vehicles and electric off-road vehicles, offering tailored AI-driven sensor solutions.

Emerging Customer Base Given their focus on next-generation electric vehicles and off-road applications, potential sales targets include EV manufacturers, adventure vehicle builders, and fleet operators needing advanced terrain-awareness technology.

Use of Cutting-Edge Tech Their technology stack incorporating sensors, AI, and robust software platforms suggests potential cross-selling to automotive OEMs and technology providers seeking innovative off-road and autonomous vehicle solutions.

Potential Motors Tech Stack

Potential Motors uses 8 technology products and services including Canva, Varnish, CATIA, and more. Explore Potential Motors's tech stack below.

  • Canva
    Audio, Video, Graphics
  • Varnish
    Caching
  • CATIA
    Cad & Graphics
  • Adobe Photoshop
    Cad & Graphics
  • Amazon Web Services
    Cloud Hosting
  • Google Cloud
    Infrastructure As A Service
  • Lodash
    Javascript Libraries
  • SAP Maintenance, Repair, and Overhaul
    Operations

Media & News

Potential Motors's Email Address Formats

Potential Motors uses at least 1 format(s):
Potential Motors Email FormatsExamplePercentage
FirstLast@potentialmotors.comJohnDoe@potentialmotors.com
45%
FirLast@potentialmotors.comJohDoe@potentialmotors.com
5%
FirstLast@potentialmotors.comJohnDoe@potentialmotors.com
45%
FirLast@potentialmotors.comJohDoe@potentialmotors.com
5%

Frequently Asked Questions

Where is Potential Motors's headquarters located?

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Potential Motors's main headquarters is located at Fredericton, New Brunswick Canada. The company has employees across 2 continents, including North AmericaAsia.

What is Potential Motors's official website and social media links?

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Potential Motors's official website is potentialmotors.com and has social profiles on LinkedInCrunchbase.

What is Potential Motors's NAICS code?

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Potential Motors's NAICS code is 5415 - Computer Systems Design and Related Services.

How many employees does Potential Motors have currently?

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As of March 2026, Potential Motors has approximately 5 employees across 2 continents, including North AmericaAsia. Key team members include Chief Executive Officer: S. P.Chairperson: M. L.Strategic Advisor: C. R.. Explore Potential Motors's employee directory with LeadIQ.

What industry does Potential Motors belong to?

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Potential Motors operates in the Technology, Information and Internet industry.

What technology does Potential Motors use?

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Potential Motors's tech stack includes CanvaVarnishCATIAAdobe PhotoshopAmazon Web ServicesGoogle CloudLodashSAP Maintenance, Repair, and Overhaul.

What is Potential Motors's email format?

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Potential Motors's email format typically follows the pattern of FirstLast@potentialmotors.com. Find more Potential Motors email formats with LeadIQ.

How much funding has Potential Motors raised to date?

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As of March 2026, Potential Motors has raised $2.5M in funding. The last funding round occurred on May 06, 2020 for $2.5M.

When was Potential Motors founded?

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Potential Motors was founded in 2018.

Potential Motors

Technology, Information and InternetNew Brunswick, Canada2-10 Employees

ADAS for off-road. Driven by AI.

We’re rethinking the way that vehicles interact with complex terrain, 
both off road and on it.

Our software technologies use forward-facing sensors to create a new generation of vehicles that can see, understand and proactively prepare for extreme environments.

Section iconCompany Overview

Headquarters
Fredericton, New Brunswick Canada
NAICS Code
5415 - Computer Systems Design and Related Services
Founded
2018
Employees
2-10

Section iconFunding & Financials

  • $2.5M

    Potential Motors has raised a total of $2.5M of funding over 1 rounds. Their latest funding round was raised on May 06, 2020 in the amount of $2.5Mas a private equity financing.

  • $1M

    Potential Motors's revenue is estimated to be in the range of $1M

Section iconFunding & Financials

  • $2.5M

    Potential Motors has raised a total of $2.5M of funding over 1 rounds. Their latest funding round was raised on May 06, 2020 in the amount of $2.5Mas a private equity financing.

  • $1M

    Potential Motors's revenue is estimated to be in the range of $1M

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