Insights

Global Expansion Opportunities Rare Beauty has successfully launched products in collaboration with Hulu series and expanded to Ulta, indicating a potential for further global market expansion and partnerships.

Unique Product Offerings With products like the Leaping Bunny certified cosmetics and Mental Health Awareness initiatives, Rare Beauty stands out in the market with unique and socially conscious offerings, appealing to a niche customer segment.

Celebrity Endorsement Advantage Being founded by Selena Gomez, Rare Beauty benefits from strong celebrity endorsement which can serve as a valuable selling point and differentiation strategy for attracting customers and partners.

Strategic Partnerships Potential Partnerships with major brands like Abercrombie showcase potential for strategic collaborations, offering opportunities to tap into new customer bases and enhance brand visibility through co-branded initiatives.

Market Differentiation through Campaigns Rare Beauty's global brand campaign 'Every Side of You' and the special phone line launch during Mental Health Awareness Month demonstrate the ability to leverage impactful marketing campaigns for brand differentiation and increased customer engagement.

Rare Beauty Tech Stack

Rare Beauty uses 8 technology products and services including Narrativ, Global-e, Flickity, and more. Explore Rare Beauty's tech stack below.

  • Narrativ
    Affiliate Advertising Networks
  • Global-e
    Cross-border E-commerce
  • Flickity
    Javascript Libraries
  • jQuery
    Javascript Libraries
  • Loop Returns
    Logistics
  • Mautic
    Marketing Automation
  • Adobe Creative Suite
    Visualisation Software
  • DailyKarma
    Widgets

Media & News

Rare Beauty's Email Address Formats

Rare Beauty uses at least 1 format(s):
Rare Beauty Email FormatsExamplePercentage
First@rarebeauty.comJohn@rarebeauty.com
66%
First.Last@rarebeauty.comJohn.Doe@rarebeauty.com
20%
Last@rarebeauty.comDoe@rarebeauty.com
8%
First.L@rarebeauty.comJohn.D@rarebeauty.com
6%

Frequently Asked Questions

Where is Rare Beauty's headquarters located?

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Rare Beauty's main headquarters is located at El Segundo, CA 90245 US. The company has employees across 6 continents, including North AmericaAsiaEurope.

What is Rare Beauty's official website and social media links?

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Rare Beauty's official website is rarebeauty.com and has social profiles on LinkedIn.

How much revenue does Rare Beauty generate?

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As of October 2024, Rare Beauty's annual revenue reached $15M.

What is Rare Beauty's NAICS code?

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Rare Beauty's NAICS code is 32562 - Toilet Preparation Manufacturing.

How many employees does Rare Beauty have currently?

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As of October 2024, Rare Beauty has approximately 436 employees across 6 continents, including North AmericaAsiaEurope. Key team members include Chief Executive Officer: M. M.Chief Executive Officer: C. B.Chief Marketing Officer: K. W.. Explore Rare Beauty's employee directory with LeadIQ.

What industry does Rare Beauty belong to?

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Rare Beauty operates in the Personal Care Product Manufacturing industry.

What technology does Rare Beauty use?

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Rare Beauty's tech stack includes NarrativGlobal-eFlickityjQueryLoop ReturnsMauticAdobe Creative SuiteDailyKarma.

What is Rare Beauty's email format?

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Rare Beauty's email format typically follows the pattern of . Find more Rare Beauty email formats with LeadIQ.
Rare Beauty

Rare Beauty

Personal Care Product ManufacturingCalifornia, United States201-500 Employees

Makeup made to feel good in, without hiding what makes you unique. Only at Sephora, Space NK, and RareBeauty.com.

Section iconCompany Overview

Headquarters
El Segundo, CA 90245 US
NAICS Code
32562 - Toilet Preparation Manufacturing
Employees
201-500

Section iconFunding & Financials

  • $10M$50M

    Rare Beauty's revenue is in the range of $10M$50M

Section iconFunding & Financials

  • $10M$50M

    Rare Beauty's revenue is in the range of $10M$50M

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