Insights

Niche Market Focus Real Pet Food targets a growing segment of dog owners seeking fresh, health-oriented feeding options, presenting an opportunity to expand personalized digital tools and subscription services tailored to health-conscious pet owners.

Digital Integration The company's tech-driven approach, including digital wellness tools and a global marketplace for expert consultations, creates avenues to cross-sell related health and nutrition products or offer premium digital services to engaged pet owners.

Health and Wellness Emphasis With a focus on preventing vet visits through real food, there is potential to partner with veterinary clinics, pet health insurers, or wellness brands to create joint campaigns and expand market reach among health-aware pet owners.

Premium Subscription Model The monthly box offering of fresh dog treats and chews can be scaled with tiered subscription options, catering to various budgets and dietary needs, thus driving recurring revenue and increased customer lifetime value.

Sustainable and Local Sourcing Real Pet Food’s emphasis on small batch, local sourcing aligns with sustainability trends, providing sales opportunities for eco-conscious consumers and partnerships with local suppliers or organic ingredient brands.

Real Pet Food Tech Stack

Real Pet Food uses 8 technology products and services including AWIN, Meteor.js, Goober, and more. Explore Real Pet Food's tech stack below.

  • AWIN
    Affiliate Advertising Networks
  • Meteor.js
    Javascript Frameworks
  • Goober
    Javascript Libraries
  • Klaviyo
    Marketing Automation
  • PWA
    Miscellaneous
  • Vercel
    Platform As A Service
  • reCAPTCHA
    Security
  • Headless UI
    UI Frameworks

Media & News

Real Pet Food's Email Address Formats

Real Pet Food uses at least 2 format(s):
Real Pet Food Email FormatsExamplePercentage
First@realpetfood.comJohn@realpetfood.com
100%
First@real.dogJohn@real.dog
83%
FLast@real.dogJDoe@real.dog
17%

Frequently Asked Questions

What is Real Pet Food's official website and social media links?

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Real Pet Food's official website is real.dog and has social profiles on LinkedIn.

What is Real Pet Food's NAICS code?

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Real Pet Food's NAICS code is 81291 - Pet Care (except Veterinary) Services.

How many employees does Real Pet Food have currently?

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As of December 2025, Real Pet Food has approximately 23 employees across 4 continents, including North AmericaOceaniaAsia. Key team members include President: R. S.Founder And Chief Executive Officer: B. S.Project Manager: C. S.. Explore Real Pet Food's employee directory with LeadIQ.

What industry does Real Pet Food belong to?

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Real Pet Food operates in the Pet Services industry.

What technology does Real Pet Food use?

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Real Pet Food's tech stack includes AWINMeteor.jsGooberKlaviyoPWAVercelreCAPTCHAHeadless UI.

What is Real Pet Food's email format?

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Real Pet Food's email format typically follows the pattern of First@realpetfood.com. Find more Real Pet Food email formats with LeadIQ.

When was Real Pet Food founded?

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Real Pet Food was founded in 2015.

Real Pet Food

Pet ServicesCalifornia, United States11-50 Employees

“We help you #feedreal food.”

We build digital tools to help dog owners #feedreal food. We believe in feeding fresh food, but dog food is centered around mass production. Big Food corporations must make high quantities of processed food to lower production costs, then their marketing department must figure out how to sell this cheap food, and this fuels a cycle of promoting feedlot food for dogs. Mass production is not conducive to fresh food. It requires cheap ingredients and additives to stay in the market. We built a system to stay small, buy local, and air-dry small batches of fresh food to serve millions of dogs. We supplement our food with digital tools to support dog owners on their wellness journey and teach them why and how to feed real food. We are creating a global marketplace to connect dog owners to certified canine nutritionists and veterinarians. 

Real Dog Box complements any diet and any budget and teaches dog owners how to incorporate fresh food into their lifestyle. We make and deliver a monthly box of fresh dog treats & chews to prevent food-related illnesses. A few dollars a day spent on real food can prevent 6 out of the 10 most common dog vet visits. Every human-dog bond is special, and it starts with real food.

Section iconCompany Overview

Website
real.dog
NAICS Code
81291 - Pet Care (except Veterinary) Services
Founded
2015
Employees
11-50

Section iconMedia & News

Section iconFunding & Financials

  • $10M$25M

    Real Pet Food's revenue is estimated to be in the range of $10M$25M

Section iconFunding & Financials

  • $10M$25M

    Real Pet Food's revenue is estimated to be in the range of $10M$25M

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