Insights

Strategic Market Expansion Rosie has established strong digital commerce partnerships with various local retailers and wholesalers across the US, creating opportunities to collaborate with additional regional and specialty grocery stores seeking to enhance their online presence and delivery capabilities.

Technology Integration With a tech stack including platforms like Ruby on Rails, Stripe, and data analytics tools, Rosie can be positioned as a partner for grocery retailers looking to upgrade or customize their e-commerce solutions and improve operational efficiency.

Growth & Funding Having raised $11.9M and achieved revenues between $10M and $25M, Rosie demonstrates solid financial backing and growth potential, making it an attractive prospect for strategic investments or new service offerings tailored to scaling grocery e-commerce systems.

Acquisition & Synergies Being acquired by Intentwise Inc. in 2022 provides opportunities for joint marketing and technology integration, allowing sales teams to explore cross-promotional initiatives and expanded service packages targeting local and independent grocery retailers.

Industry Positioning Rosie’s recognition by IBM and its role as an industry leader in online grocery shopping suggest a competitive advantage for sales efforts centered around providing innovative and reliable e-commerce platforms to retailers seeking to modernize and grow in a competitive market.

Rosie by Instacart Tech Stack

Rosie by Instacart uses 8 technology products and services including Facebook Pixel, Amazon S3, Bunny, and more. Explore Rosie by Instacart's tech stack below.

  • Facebook Pixel
    Analytics
  • Amazon S3
    Content Delivery Network
  • Bunny
    Content Delivery Network
  • Redis
    Database
  • Backbone.js
    Javascript Frameworks
  • Underscore.js
    Javascript Libraries
  • Stripe
    Payment Processing
  • Ruby on Rails
    Web Frameworks

Media & News

Rosie by Instacart's Email Address Formats

Rosie by Instacart uses at least 1 format(s):
Rosie by Instacart Email FormatsExamplePercentage
First@rosieapp.comJohn@rosieapp.com
36%
First.Last@rosieapp.comJohn.Doe@rosieapp.com
27%
Last@rosieapp.comDoe@rosieapp.com
1%
First@rosieapp.comJohn@rosieapp.com
36%

Frequently Asked Questions

Where is Rosie by Instacart's headquarters located?

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Rosie by Instacart's main headquarters is located at 171 East State Street, Suite 216. The company has employees across 2 continents, including North AmericaAsia.

What is Rosie by Instacart's phone number?

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You can contact Rosie by Instacart's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Rosie by Instacart's stock symbol?

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Rosie by Instacart is a publicly traded company; the company's stock symbol is ENGB.BR.

What is Rosie by Instacart's official website and social media links?

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Rosie by Instacart's official website is rosieapp.com and has social profiles on LinkedInCrunchbase.

What is Rosie by Instacart's SIC code NAICS code?

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Rosie by Instacart's SIC code is 8221 - Colleges, Universities, and Professional Schools NAICS code is 5415 - Computer Systems Design and Related Services.

How many employees does Rosie by Instacart have currently?

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As of December 2025, Rosie by Instacart has approximately 51 employees across 2 continents, including North AmericaAsia. Key team members include Chief Financial Officer: M. F.Vp Sales National Accounts: R. R.Head Of Quality Assurance: M. B.. Explore Rosie by Instacart's employee directory with LeadIQ.

What industry does Rosie by Instacart belong to?

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Rosie by Instacart operates in the Technology, Information and Internet industry.

What technology does Rosie by Instacart use?

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Rosie by Instacart's tech stack includes Facebook PixelAmazon S3BunnyRedisBackbone.jsUnderscore.jsStripeRuby on Rails.

What is Rosie by Instacart's email format?

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Rosie by Instacart's email format typically follows the pattern of First@rosieapp.com. Find more Rosie by Instacart email formats with LeadIQ.

How much funding has Rosie by Instacart raised to date?

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As of December 2025, Rosie by Instacart has raised $9.9M in funding. The last funding round occurred on Feb 05, 2021 for $9.9M.

When was Rosie by Instacart founded?

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Rosie by Instacart was founded in 2012.

Rosie by Instacart

Technology, Information and InternetNew York, United States51-200 Employees

Rosie is the industry-leading online grocery shopping platform for mobile and web.

Through strategic partnerships with major retailers, wholesalers, and suppliers across the US, Rosie is able to connect with new customers via digital commerce.

Rosie was recognized by IBM in 2014 as the top startup in North America for its unique ability to provide streamlined online shopping tools, comprehensive delivery logistics packages, and proprietary data analytics.

Since then, Rosie has built relationships with hundreds of retailers nationwide. Join our mission of delivering smart, delightfully easy online groceries.

Section iconCompany Overview

Headquarters
171 East State Street, Suite 216
Phone number
SIC Code
8221 - Colleges, Universities, and Professional Schools
Stock Symbol
ENGB.BR
NAICS Code
5415 - Computer Systems Design and Related Services
Founded
2012
Employees
51-200

Section iconFunding & Financials

  • $9.9M

    Rosie by Instacart has raised a total of $9.9M of funding over 5 rounds. Their latest funding round was raised on Feb 05, 2021 in the amount of $9.9M.

  • $10M$25M

    Rosie by Instacart's revenue is estimated to be in the range of $10M$25M

Section iconFunding & Financials

  • $9.9M

    Rosie by Instacart has raised a total of $9.9M of funding over 5 rounds. Their latest funding round was raised on Feb 05, 2021 in the amount of $9.9M.

  • $10M$25M

    Rosie by Instacart's revenue is estimated to be in the range of $10M$25M

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