ShoeDazzle
Retail Apparel and FashionCalifornia, United States11-50 Employees
ShoeDazzle operates an online footwear-focused retail platform that leverages celebrity partnerships to present fashion-forward styles at accessible prices. Its VIP Membership provides members with exclusive discounts and a personalized shopping experience, with new styles added monthly. The company is part of the TechStyle Fashion Group, a family of fashion brands that includes Fabletics and JustFab. The customer base comprises shoppers seeking stylish footwear at value, who benefit from a curated shopping experience and frequent new offerings. Based in El Segundo, California, ShoeDazzle was founded in 2009 and operates within the retail apparel and fashion sector. In 2020, Nina Furham was appointed chief merchant for JustFab and ShoeDazzle, reflecting leadership changes within the group.