CTV and OTT Advertising Sonobi leads in CTV and OTT advertising with its JetStream technology, offering CTV Supply Optimization for increased conversions, revenue, and site visits. This expertise presents an opportunity to target companies looking to leverage the power of connected TV and over-the-top advertising.

Precision Political Campaign Targeting Sonobi's launch of a streamlined solution for precision political campaign targeting indicates an ability to provide tailored advertising solutions for political campaigns. This offering can be marketed to political parties and candidates seeking targeted and efficient digital campaign strategies.

Outcome-based Advertising Sonobi's Performance Platform enables outcome-based advertising, boosting reach, lift, and return on advertising spend (ROAS). This capability positions Sonobi as an attractive partner for companies aiming to drive specific business outcomes through their advertising campaigns.

Partnership with Experian The partnership between Sonobi and Experian presents a strategic opportunity to tap into Experian's global information services expertise. Leveraging this collaboration, Sonobi can target businesses looking for data-driven insights and effective audience targeting capabilities.

Privacy Compliance Solutions Privacy compliance has become a critical concern in digital advertising. Sonobi's recent focus on addressing Digital Advertising privacy best practices positions the company as a potential partner for organizations seeking solutions to navigate evolving privacy regulations effectively.