Large reseller network SPR distributes to over 7,000 resellers through 30 distribution centers, presenting a broad cross-section of potential cross-sell opportunities across office supplies, furniture, janitorial, and breakroom categories.

Logistics edge With next-day delivery and robust logistics support, there is a chance to upsell faster shipping or premium delivery services to current customers, improving efficiency for high-velocity orders.

Technology stack Utilize SPR’s tech-enabled marketing and CRM tools (HubSpot, Pardot, SendGrid, Alteryx) to target resellers with personalized campaigns around new products, sustainability programs, or bundled solution offers.

Sustainability focus Initiatives like Hygiene in Action: Journey to Wellness highlight wellness and safety priorities; opportunities exist to offer eco-friendly products, janitorial and safety items, and related training or compliance services.

Financial scale Revenue range indicates a sizeable mid-market wholesale opportunity; engaging SPR in volume-based programs, expanded assortments, and supplier awards can drive mutual growth with resellers seeking diversified product lines.