Local sourcing Target regional retailers and restaurant chains in BC and Alberta with partnerships emphasizing SPUD’s extensive network of 800 local vendors and 60+ local farmers to highlight fresh, sustainable product streams and support for local economies.

Sustainability value Position SPUD as a premium eco-friendly grocery solution for institutions and employers pursuing green procurement, leveraging its organic certification, sustainable farming partners, and focus on humane animal practices to win RFPs and corporate wellness programs.

Be Fresh leverage Leverage the Be Fresh brand collaborations (including partnerships with Modern Plant-Based Foods) to upsell plant-based, ready-to-cook options and exclusive co-branded products to health-conscious consumers and foodservice venues seeking variety.

Community programs Expand outreach through school and community partnerships (e.g., Little Spud Club lineage) to drive family-oriented campaigns, warranty loyalty programs, and subscription add-ons that boost average order value and lifetime customer value.

Growth potential Capitalize on scalable eGrocery infrastructure and current revenue in the mid-market range by pursuing mid-sized grocers, corporate cafeterias, and municipal programs, while highlighting strong local supplier networks as a differentiator against larger national players.