Expanding Customer Base With a diverse client portfolio including Fortune 1000 companies, government agencies, healthcare providers, and educational institutions, Staples Business Advantage offers ample opportunities to cross-sell a wide range of office supplies, technology, and facility services to both existing and potential clients.

Focus on Cost Savings The company's emphasis on providing cost-effective solutions and improved ordering efficiencies suggests a customer need for competitively priced products and value-added services, presenting sales prospects for bundled offerings and customized account support.

Technological Integration Staples’ investment in digital tools like Google Ads, segment, and IBM WebSphere indicates a tech-savvy approach, opening doors to upsell advanced e-commerce solutions, automation services, and integrated procurement platforms to streamline clients' operations.

Recent Strategic Moves The merger with Office Depot and acquisition of Essendant demonstrate Staples’ growth ambitions and market consolidation tactics, highlighting an opportunity to pitch complementary products, industrial supplies, and large-scale contract services to an expanding customer base.

Sustainability & Innovation Initiatives such as the 'Business is Human' campaign and partnership with BC Housing for privacy solutions reflect a commitment to human-centric and innovative workplace solutions, which can be leveraged to promote sustainable, ergonomic, or custom-tailored office environment products and services.