Specialized Market Focus STG specifically targets trade companies across residential and commercial sectors, indicating a strong opportunity to tailor sales strategies for businesses seeking to enhance their sales training and coaching in these industries.

Growth Potential With a revenue range between 25 to 50 million dollars and serving companies of all sizes from owner/operators to large enterprises, STG presents a substantial market segment with room for expansion in both small and large trade organizations.

Leadership & Expertise Founded by Ryan Groth, STG highlights a leadership foundation rooted in sales transformation expertise, making it a credible partner for companies looking to improve sales performance through proven coaching and consulting methodologies.

Technology-Driven Solutions Although specific details are sparse, STG employs a tech stack to deliver its training and coaching, creating opportunities to leverage innovative sales technologies and digital platforms to enhance service offerings and client engagement.

Industry Competitive Positioning Positioned alongside other mid-sized sales training firms, STG can differentiate through specialization in trades and focus on building predictable, high-performing sales teams, capitalizing on the current demand for resilient sales organizations amidst evolving market conditions.