Strategic Marketing Sciences
Market ResearchCalifornia, United States2-10 Employees
Strategic Marketing Sciences – Science behind the Decision Strategic Marketing Sciences (SMS) is a consulting firm specialized in providing marketing analytics to retailers, manufacturers and advertisers. By applying rigorous statistical analysis and modeling to a wide range of data, SMS helps to translate data into insights, tactics and strategies that drive profitability and minimize risk. SMS modelers and strategists are U.S. based and have an average of 17 years of experience consulting with leading global manufacturers and retailers. They understand the consumer and retailing environment and work collaboratively with clients to develop and implement actionable and effective marketing and sales strategies. SMS core area of expertise is price modeling and strategy. SMS also offers marketing analytics, category management and shopper insights customized training programs to organizations in order to help marketing and sales teams develop, implement and internalize pricing and brand strategies that truly activate analytics on the market place.