Strategic Partnership TAB NZ has a 25-year strategic partnership with Entain NZ, with obligations including betting and broadcasting functions and guaranteed funding for racing and sport, presenting opportunities to cross-sell technologies, data services, and responsible gambling solutions to a large, stable partner ecosystem.

Regulatory Backbone As a statutory regulatory body under the Racing Industry Act 2020, TAB NZ oversees racing and betting operations, suggesting potential sales opportunities in compliance, risk management, telemetry, and audit tools that align with tightly governed environments.

Digital & Data Existing tech stack (Power BI, Drupal, Sanity.io, Next.js, React, Vercel) and modern data-driven capabilities indicate opportunities to upsell analytics, dashboards, content management enhancements, and scalable web/app infrastructure for both internal and partner-facing needs.

Growth & Campaigns Recent campaigns and product launches (get Your Bet On; NZ racing calendar 2024-25) show active brand expansion and customer engagement efforts, offering chances to propose integrated marketing tech, CRM, attribution, and media analytics services.

Funding & Scale Long-term funding commitments to racing and sport via Entain NZ imply appetite for scalable technology, sponsorship analytics, and performance reporting partnerships that demonstrate value to stakeholders and support extended market reach.