What is TAB's NAICS code?

TAB's NAICS code is 7112 (Spectator Sports).

Insights

Market Reach TAB operates as New Zealand’s sole racing and sports betting agency with a substantial retail network of around 550 outlets and over 180,000 account holders, presenting sales opportunities to partner with its extensive physical and digital footprint.

Engaged Audience A large, active user base across mobile app and website alongside live racing and content features creates opportunities to propose enhanced promotions, loyalty integrations, and data-driven marketing partnerships.

Responsible Gambling TAB’s commitment to responsible gambling and implemented tools offers a pathway to propose safety-focused marketing solutions, compliance services, and consumer protection enhancements for brand partners.

Sponsorship Potential As a major betting and broadcasting business with grassroots impact, TAB presents potential for sponsorships, content partnerships, and co-branded campaigns that align with sports and racing ecosystems.

Tech & Analytics Current tech stack and analytics usage open doors for advanced tracking, personalized experiences, and digital advertising partnerships that leverage data insights to optimize promotions and user engagement.

Similar companies to TAB

TAB Tech Stack

TAB uses 5 technology products and services including Backbone.js, Underscore.js, jQuery, and more. Explore TAB's tech stack below.

Backbone.js
Javascript Frameworks
Underscore.js
Javascript Libraries
jQuery
Javascript Libraries
Google Analytics
Web Analytics
Facebook
Widgets

Media & News

TAB's Email Address Formats

TAB uses at least 1 format(s):

TAB Email Formats	Example	Percentage
First.Last@tab.co.nz	John.Doe@tab.co.nz	97%
Fir.Last@tab.co.nz	Joh.Doe@tab.co.nz	2%
First.Middle@tab.co.nz	John.Michael@tab.co.nz	1%

Frequently Asked Questions

What is TAB's stock symbol?

TAB is a publicly traded company; the company's stock symbol is MTBL.

What is TAB's official website and social media links?

TAB's official website is tab.co.nz and has social profiles on LinkedIn.

What is TAB's SIC code NAICS code?

TAB's SIC code is 5813 - Drinking Places (alcoholic Beverages) NAICS code is 7112 - Spectator Sports.

How many employees does TAB have currently?

As of July 2026, TAB has approximately 389 employees across 4 continents, including OceaniaNorth AmericaAsia. Key team members include Deputy Chair: W. H.Raceday Controller: N. B.Elite Services Manager: S. H.. Explore TAB's employee directory with LeadIQ.

What industry does TAB belong to?

TAB operates in the Spectator Sports industry.

What technology does TAB use?

TAB's tech stack includes Backbone.jsUnderscore.jsjQueryGoogle AnalyticsFacebook.

What is TAB's email format?

TAB's email format typically follows the pattern of First.Last@tab.co.nz. Find more TAB email formats with LeadIQ.

When was TAB founded?

TAB was founded in 1951.

TAB

Q: What is TAB's official website and social media links?

TAB's official website is tab.co.nz. TAB has social profiles on LinkedIn.

Q: How many employees does TAB have currently?

TAB has approximately 389 employees.

Q: What technology does TAB use?

TAB's tech stack includes Backbone.js, Underscore.js, Facebook, jQuery, Google Analytics.

Spectator SportsWellington, New Zealand201-500 Employees

TAB operates as New Zealand's exclusive racing and sports betting agency, serving customers across the country. Based in Petone, in the Wellington region, it runs a digital platform and a retail network of roughly 550 outlets, offering a broad range of products, promotions, and rewards to enhance entertainment for Kiwis. 

Wagering through TAB contributes to grassroots sports and racing in New Zealand, supporting the livelihoods of many people involved in these sectors. Governed by the TAB NZ board, the company provides live viewing of races and sports and related betting content, while promoting responsible gambling through dedicated tools and procedures.