Insights

Growing Store Network TCBY continues to expand its footprint with new store openings across various states, including recent locations in Georgia, Florida, North Carolina, and New Jersey. This ongoing expansion presents opportunities to introduce new product lines, premium toppings, or customized loyalty programs to support increased traffic and customer engagement.

Health-Conscious Positioning With a strong focus on nutritious frozen yogurt and the launch of the Super Froyo classification, TCBY appeals to health-focused consumers. Collaborating on functional ingredients, organic toppings, or wellness-oriented marketing initiatives could attract health-conscious demographics and add value to the brand experience.

Loyal Consumer Base TCBY benefits from a loyal customer base built over decades, making it a prime candidate for targeted digital marketing campaigns, promotional bundles, and membership programs that incentivize repeat visits and boost sales through personalized offers.

Digital Infrastructure Utilizing advanced technology stacks such as AWS, Cloudflare, and JSON-LD indicates TCBY’s readiness for digital enhancements. Partnering to develop delivery integrations, app-based rewards, or online ordering solutions can further capitalize on their digital platform and increase revenue streams.

Market Expansion Opportunities Recent store openings in tourist-heavy locations and drive-thrus indicate a focus on convenience and diverse customer segments. Exploring franchising, catering services, or seasonal promotions can unlock additional sales channels and attract wider customer demographics.

TCBY Tech Stack

TCBY uses 8 technology products and services including Amazon Web Services, cdnjs, Open Graph, and more. Explore TCBY's tech stack below.

  • Amazon Web Services
    Cloud Hosting
  • cdnjs
    Content Delivery Network
  • Open Graph
    Content Management System
  • oEmbed
    Dev Tools
  • JSON-LD
    Javascript Frameworks
  • Supersized
    Javascript Libraries
  • Moment.js
    Javascript Libraries
  • Cloudflare Bot Management
    Security

Media & News

TCBY's Email Address Formats

TCBY uses at least 1 format(s):
TCBY Email FormatsExamplePercentage
LastF@tcby.comDoeJ@tcby.com
41%
First.Last@tcby.comJohn.Doe@tcby.com
25%
FLast@tcby.comJDoe@tcby.com
24%
FirstLast@tcby.comJohnDoe@tcby.com
10%

Frequently Asked Questions

Where is TCBY's headquarters located?

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TCBY's main headquarters is located at 2855 E. Cottonwood Pkwy., Suite 400 Salt Lake City, UT 84121, US. The company has employees across 3 continents, including North AmericaAsiaEurope.

What is TCBY's phone number?

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You can contact TCBY's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is TCBY's stock symbol?

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TCBY is a publicly traded company; the company's stock symbol is TBY.

What is TCBY's official website and social media links?

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TCBY's official website is tcby.com and has social profiles on LinkedIn.

How much revenue does TCBY generate?

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As of October 2025, TCBY's annual revenue is estimated to be $693K.

What is TCBY's SIC code NAICS code?

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TCBY's SIC code is 5451 - Dairy Products Stores NAICS code is 722 - Food Services and Drinking Places.

How many employees does TCBY have currently?

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As of October 2025, TCBY has approximately 1K employees across 3 continents, including North AmericaAsiaEurope. Key team members include Chief Operating Officer: A. O.Chief Operating Officer: D. R.Chief Operating Officer: L. K.. Explore TCBY's employee directory with LeadIQ.

What industry does TCBY belong to?

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TCBY operates in the Food and Beverage Services industry.

What technology does TCBY use?

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TCBY's tech stack includes Amazon Web ServicescdnjsOpen GraphoEmbedJSON-LDSupersizedMoment.jsCloudflare Bot Management.

What is TCBY's email format?

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TCBY's email format typically follows the pattern of LastF@tcby.com. Find more TCBY email formats with LeadIQ.

When was TCBY founded?

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TCBY was founded in 1981.
TCBY

TCBY

Food and Beverage ServicesUnited States1001-5000 Employees

TCBY - The Country's Best Yogurt, was born from a discovery that nutritious and healthy frozen yogurt could also be unbelievably delicious. As the country began to embrace healthier eating styles, the TCBY founders, Frank and Georgia Hickingbotham, believed that an exciting new yogurt product could be a better option to fat-filled ice cream treats. Millions of loyal TCBY customers today prove that they were right!

Since 1981, TCBY has been known for innovative yogurt flavors and exciting new products. Today, we offer a selection diverse enough to appeal to just about everyone. From our signature soft-serve yogurt to our fruit and yogurt packed smoothies; the choices are still perfect for a healthier, active, and balanced lifestyle.

In 2000, Mrs. Fields Famous Brands acquired TCBY, adding it to a growing portfolio of franchise concepts and well-known brands. TCBY’s well-established brand name, loyal customers and expanding trade base made the organization a perfect addition to the Mrs. Fields Famous Brands family.

Section iconCompany Overview

Headquarters
2855 E. Cottonwood Pkwy., Suite 400 Salt Lake City, UT 84121, US
Phone number
Website
tcby.com
SIC Code
5451 - Dairy Products Stores
Stock Symbol
TBY
NAICS Code
722 - Food Services and Drinking Places
Founded
1981
Employees
1001-5000

Section iconFunding & Financials

  • $100M$250M

    TCBY's revenue is estimated to be in the range of $100M$250M

Section iconFunding & Financials

  • $100M$250M

    TCBY's revenue is estimated to be in the range of $100M$250M

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