Award-Winning Journalism The Oklahoman has a track record of winning prestigious awards like the Carmage Walls Commentary Prize for courageous editorial writing. Highlighting the publication's award-winning journalism can be a compelling sales point when pitching to businesses looking to build brand credibility through association with reputable media outlets.
Partnerships in Education By forming partnerships with academic institutions like Northeastern State University and Oklahoma Baptist University, The Oklahoman showcases its commitment to community engagement and education. Sales professionals can leverage these partnerships to offer targeted advertising or sponsorship opportunities to businesses looking to align with educational initiatives for brand visibility.
Investigative Reporting Project The recent launch of an investigative reporting project by The Oklahoman indicates a focus on in-depth storytelling and uncovering newsworthy stories. Sales representatives can leverage this initiative to attract businesses seeking authentic storytelling opportunities and brand exposure through impactful investigative journalism sponsorships.
ESG Analysis & Financial Compliance Through the analysis of environmental, social, and governance (ESG) policies, The Oklahoman contributes to discussions around financial transparency and social responsibility. Sales teams can leverage the publication's stance on ESG issues to engage with businesses interested in supporting socially responsible media channels for targeted advertising or collaborative projects.
Budget Surplus Impact Issues related to potential pay raises amid a budget surplus highlight The Oklahoman's relevance in reporting on local economic affairs. Sales professionals can leverage this insight to engage with businesses impacted by budgetary changes, offering advertising solutions tailored to address evolving financial landscapes and employee-related initiatives in Oklahoma.