Established Educational Media As a longstanding student-run publication affiliated with Michigan State University with a history dating back to 1909, The State News offers a trusted platform for engaging with the academic community and recent graduates, providing opportunities for targeted advertising and sponsorships within university networks.

Recognized Industry Excellence Having received awards such as College Newspaper of the Year and best overall publication in Division Two, The State News demonstrates high-quality content production and industry recognition, making it an attractive partner for premium digital and print advertising partnerships.

Digital Engagement Focus With an active website leveraging multiple modern tech tools like Parse.ly and JSON-LD for analytics and SEO, the company’s focus on digital content creates opportunities for advanced advertising solutions, data-driven marketing campaigns, and targeted content sponsorships.

Growth in Audience and Revenue Generating an estimated revenue between $10M and $25M, The State News operates at a significant scale with a dedicated student and community readership, offering potential for sales of scalable advertising packages and digital subscription products tailored to a collegiate audience.

Community and Student Engagement As a platform that prepares students for professional careers in journalism and media, The State News provides avenues for partnership in educational programs, branded content, and internship sponsorships that align with corporate branding and community engagement goals.