Insights

Sustainability Commitment As a B Corp Certified company, &Tradition emphasizes sustainable practices and conscientious manufacturing, making it an attractive partner for clients seeking eco-friendly design solutions and sustainable product lines.

Collaborative Design Recent partnership with Verner Panton highlights &Tradition's strength in reissuing iconic designs and collaborating with renowned designers, presenting opportunities to co-develop exclusive collections or expand licensing agreements.

Growth Potential With revenues between 10M and 50M and a dedicated team of up to 200 employees, &Tradition is positioned for expansion into new markets and channels, especially in premium residential and commercial interior design sectors.

Technological Edge Leveraging advanced tools like AWS, Adobe Creative Suite, and SOLIDWORKS, &Tradition can enhance its digital marketing, customization options, and product development, appealing to brands wanting innovative and well-crafted design solutions.

Market Positioning Operating in a competitive landscape with brands like Muuto and Normann Copenhagen, &Tradition’s focus on craftsmanship, originality, and heritage storytelling provides unique selling points for premium clients seeking distinctive, high-quality designs.

&Tradition Tech Stack

&Tradition uses 8 technology products and services including Cloudflare Web Optimizations, SOLIDWORKS, Amazon Web Services, and more. Explore &Tradition's tech stack below.

  • Cloudflare Web Optimizations
    Analytics
  • SOLIDWORKS
    Cad & Graphics
  • Amazon Web Services
    Cloud Hosting
  • Modernizr
    Javascript Libraries
  • Java
    Programming Languages
  • Animate.css
    UI Frameworks
  • Adobe Creative Suite
    Visualisation Software
  • Adobe Fonts
    Web Fonts

&Tradition's Email Address Formats

&Tradition uses at least 1 format(s):
&Tradition Email FormatsExamplePercentage
First.Last@andtradition.comJohn.Doe@andtradition.com
79%
F.Last@andtradition.comJ.Doe@andtradition.com
13%
LastFirst@andtradition.comDoeJohn@andtradition.com
5%
F_Last@andtradition.comJ_Doe@andtradition.com
3%

Frequently Asked Questions

Where is &Tradition's headquarters located?

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&Tradition's main headquarters is located at Kronprinsessegade 4, København K, Capital Region 1306, DK. The company has employees across 3 continents, including EuropeAsiaNorth America.

What is &Tradition's phone number?

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You can contact &Tradition's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is &Tradition's official website and social media links?

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&Tradition's official website is andtradition.com and has social profiles on LinkedIn.

How much revenue does &Tradition generate?

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As of September 2025, &Tradition's annual revenue reached $35M.

What is &Tradition's NAICS code?

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&Tradition's NAICS code is 5414 - Specialized Design Services.

How many employees does &Tradition have currently?

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As of September 2025, &Tradition has approximately 124 employees across 3 continents, including EuropeAsiaNorth America. Key team members include Chief Executive Officer: M. H.Head Of Sales Operations: S. H. J.Head Of Product Development - Lighting: K. S. M.. Explore &Tradition's employee directory with LeadIQ.

What industry does &Tradition belong to?

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&Tradition operates in the Design Services industry.

What technology does &Tradition use?

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&Tradition's tech stack includes Cloudflare Web OptimizationsSOLIDWORKSAmazon Web ServicesModernizrJavaAnimate.cssAdobe Creative SuiteAdobe Fonts.

What is &Tradition's email format?

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&Tradition's email format typically follows the pattern of . Find more &Tradition email formats with LeadIQ.

When was &Tradition founded?

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&Tradition was founded in 2010.
&Tradition

&Tradition

Design ServicesDenmark51-200 Employees

Founded in 2010 in Copenhagen, &Tradition is an international brand, built on a Danish legacy of craftmanship and design. We tell stories with originality. Whether our starting point is new or re-issued, we are passionate about designing the classics of tomorrow. We believe in empowering our employees and network of creatives, designers and partners to take an active part in our journey as a brand. With the planet and the people at the core, we strive to always act conscientiously. B Corp Certified.

Section iconCompany Overview

Headquarters
Kronprinsessegade 4, København K, Capital Region 1306, DK
Phone number
NAICS Code
5414 - Specialized Design Services
Founded
2010
Employees
51-200

Section iconFunding & Financials

  • $10M$50M

    &Tradition's revenue is in the range of $10M$50M

Section iconFunding & Financials

  • $10M$50M

    &Tradition's revenue is in the range of $10M$50M

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