Leadership Transition Umbel recently underwent a leadership transition, with the appointment of Lisa Pearson as CEO. This change can be an opportunity to engage with the company at a fresh strategic level and explore new partnerships or solutions.

Acquisition Activity Umbel has been actively acquiring companies in the data management space, such as Lodestonesocial and Lodestone Security LLC. This indicates a potential focus on expanding capabilities, presenting an opportunity to offer complementary services or technologies.

Industry Focus Umbel specializes in data management for sports and entertainment, making it an ideal target for companies operating in these sectors looking to enhance customer engagement and analytics. Tailoring solutions specifically for this industry could resonate well with Umbel.

Revenue Range With an estimated revenue between $10M - $50M, Umbel falls within the mid-tier revenue range among similar companies. This indicates a company of substantial size with potential budget for investments in data solutions and partnerships.

Technology Integration Umbel employs a diverse tech stack including TrackJs, jQuery, and New Relic. Understanding their technology preferences can help tailor sales pitches or product offerings that align with their current infrastructure and potentially fill any gaps or enhance existing capabilities.