Insights

Affordable Premium Products Beauty Pie offers high-quality, luxury-level skincare and beauty products at significantly lower prices by manufacturing in the same labs as top-tier brands and selling directly to members. This pricing strategy appeals to cost-conscious consumers seeking premium products, presenting a sales opportunity for partnerships or tailored marketing campaigns targeting value-driven shoppers.

Expanding Digital Engagement With the recent launch of a dedicated app and a strong digital presence on platforms like TikTok and Shopify, Beauty Pie demonstrates a focus on enhancing customer experience through mobile and social media channels. This creates avenues for targeted digital marketing collaborations and personalized product offerings to boost sales engagement.

Innovative Product Launches The recent launch of new products such as the LED mask and upgraded Youthbomb serum indicates a commitment to innovation and skincare advancements. Collaborating with Beauty Pie on limited-edition collections or unique formulations can open sales channels into niche markets and beauty enthusiasts eager for cutting-edge products.

Strategic Industry Collaborations Partnerships like the Grind Coffee Roasters collaboration showcase Beauty Pie’s openness to cross-industry ventures. Exploring co-branded initiatives with other lifestyle brands or beauty disruptors can expand reach and attract new customer segments, creating cross-promotional sales opportunities.

Growing Market Presence Operating in the competitive beauty retail landscape with a revenue estimate between $50M and $100M, Beauty Pie’s focus on disrupting traditional retail models and expanding its product portfolio indicates potential for additional sales growth. Targeting similar demographics and leveraging their innovative positioning may yield new market penetrations and increased revenue streams.

Beauty Pie Tech Stack

Beauty Pie uses 8 technology products and services including Mixpanel, TikTok, git, and more. Explore Beauty Pie's tech stack below.

  • Mixpanel
    Analytics
  • TikTok
    Audio, Video, Graphics
  • git
    Development
  • Shopify
    E-commerce
  • iOS
    Programming Languages
  • Hadoop
    Programming Languages
  • CSS
    Web Tools And Plugins
  • Sumo
    Widgets

Media & News

Beauty Pie's Email Address Formats

Beauty Pie uses at least 1 format(s):
Beauty Pie Email FormatsExamplePercentage
First.Last@beautypie.comJohn.Doe@beautypie.com
91%
First@beautypie.comJohn@beautypie.com
3%
First.Middle@beautypie.comJohn.Michael@beautypie.com
3%
FLast@beautypie.comJDoe@beautypie.com
3%

Frequently Asked Questions

Where is Beauty Pie's headquarters located?

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Beauty Pie's main headquarters is located at London, England w1t 3pq United Kingdom. The company has employees across 6 continents, including EuropeAsiaAfrica.

What is Beauty Pie's official website and social media links?

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Beauty Pie's official website is beautypie.com and has social profiles on LinkedInCrunchbase.

What is Beauty Pie's NAICS code?

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Beauty Pie's NAICS code is 44-45 - Retail Trade.

How many employees does Beauty Pie have currently?

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As of February 2026, Beauty Pie has approximately 692 employees across 6 continents, including EuropeAsiaAfrica. Key team members include Chief Executive Officer: K. C.Chief Marketing Officer: S. F.Chief Product Officer: M. C.. Explore Beauty Pie's employee directory with LeadIQ.

What industry does Beauty Pie belong to?

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Beauty Pie operates in the Retail industry.

What technology does Beauty Pie use?

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Beauty Pie's tech stack includes MixpanelTikTokgitShopifyiOSHadoopCSSSumo.

What is Beauty Pie's email format?

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Beauty Pie's email format typically follows the pattern of First.Last@beautypie.com. Find more Beauty Pie email formats with LeadIQ.

When was Beauty Pie founded?

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Beauty Pie was founded in 2016.

Beauty Pie

RetailEngland, United Kingdom501-1000 Employees

👋 We’re Beauty Pie. 
Before we arrived on the scene, if you wanted really great beauty products, you had to shop at traditional beauty retail. And that meant paying massively inflated ‘luxury beauty’ prices . But not any more. We make our premium products in the same labs as other high-end beauty brands (in France, Switzerland, Italy, Germany, Japan, Korea, etc) and give our members access to shop them direct, for a lot less than you’d pay at traditional retail. Because we believe everyone should have access to the very best in beauty - and get a bigger piece of the Beauty Pie.

We created this Beauty Pie Playbook to give you a window into our world: who we are, what we stand for, and the culture, values, and opportunities that are available to members of the Beauty Pie team. So whether you're here to explore job opportunities, learn about how we work or simply get a taste of what we’re all about: welcome. And let’s get to work disrupting the beauty industry, one face cream at a time.🌟💄✨

For more on life at Beauty Pie take a look at our Beauty Pie Hiring Playbook  https://beautypiehiringplaybook.notion.site/Well-Hello-There-Want-To-Know-More-About-Us-75e7348fc9c34801a3590db2e4179e99

Section iconCompany Overview

Headquarters
London, England w1t 3pq United Kingdom
NAICS Code
44-45 - Retail Trade
Founded
2016
Employees
501-1000

Section iconFunding & Financials

  • $50M$100M

    Beauty Pie's revenue is estimated to be in the range of $50M$100M

Section iconFunding & Financials

  • $50M$100M

    Beauty Pie's revenue is estimated to be in the range of $50M$100M

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