Retail Expansion DIBS Beauty is a fast-growing digital-only makeup brand with an established physical retail presence across all 1500+ Ulta Beauty stores and a 2025 fastest-growing color brand designation, signaling strong omni-channel opportunity for co-branded launches, private label discussions, and in-store exclusive SKUs with Ulta and other retailers.

Strong Investment Backing Backed by L Catterton, a leading consumer goods growth equity fund with notable partnerships, DIBS Beauty has access to growth capital for channel expansion, marketing collaborations, and product development initiatives that can be leveraged in sales pitches to retailers and distributors seeking high-growth brands.

Growth Revenue Potential Current revenue range of 25 to 50 million with a modest funding level indicates significant upside potential for scale through additional distribution, DTC optimization, and international or private-label ventures, presenting opportunities for sales partnerships and wholesale expansion.

Tech and Ops Enable Utilization of digital marketing and cloud-based tools (Google Ads, The Trade Desk, AWS, Shopify, PayPal, Smartsheet) suggests agility in demand generation, data-driven merchandising, and efficient order fulfillment, enabling scalable collaboration with retailers and streamlined joint marketing campaigns.

Industry Networking Active participation in industry events (Future50, Retail Brew) alongside major players (Ulta Beauty, legacy brands) highlights openness to partnerships, co-marketing, and category innovation discussions, offering openings for strategic partnerships, exclusive launches, and influencer/creator-led campaigns.