Market Focus Small business group health insurance specialization in the New York Metro area, presenting a target market with likely ongoing renewal needs and potential cross-sell of ancillary benefits.

Carrier Relationships Represents multiple major carriers (Oxford/UnitedHealthcare, Empire BCBS, Aetna, Oscar, CareConnect, Cigna), enabling a broad portfolio approach to win competitive bids and optimize group medical plans for clients.

Leadership Experience President Eli Gelb brings decades of insurance experience and ties to prestigious carriers, which can be leveraged in building trust with mid-market clients and closing complex product solutions.

Established Revenue Base Annual revenue in the mid tens of millions with a lean staff footprint, suggesting efficiency and potential for scalable growth through expanded service offerings and higher-value renewals.

Digital Provenance Uses modern tech stack including Google Analytics, JSON-LD, and web analytics tools, providing data-driven sales opportunities, targeted marketing, and measurable ROI for outreach campaigns.