Insights

Growing Store Network INTERSPORT Australia has expanded rapidly since 2014, growing from 37 to over 70 stores, indicating strong local market penetration and potential opportunities for brand collaborations, store-specific promotions, and localized marketing campaigns.

Community Engagement With all stores being locally owned and operated, there are significant opportunities to develop community-centric initiatives, sponsorships, and loyalty programs that resonate with grassroots sports and neighborhood customers.

Strategic Partnerships Recent collaborations with prominent brands like EA Sports FC Mobile and partnerships with sports legends suggest a strong focus on sports marketing; this creates opportunities for co-branded product lines, sponsored events, and targeted promotional campaigns.

Digital Expansion The launch of a mobile application and presence at major sports expos demonstrate digital initiatives that can be leveraged further to enhance online sales channels, personalized marketing, and customer engagement.

Market Positioning As part of the world's largest sporting retail group, INTERSPORT Australia can capitalize on its international backing to introduce exclusive product lines, premium brands, and tech-enabled retail solutions to differentiate from local competitors.

INTERSPORT Australia Tech Stack

INTERSPORT Australia uses 8 technology products and services including Bazaarvoice Curation, WordPress, RSS, and more. Explore INTERSPORT Australia's tech stack below.

  • Bazaarvoice Curation
    Content Management System
  • WordPress
    Content Management System
  • RSS
    Content Management System
  • Back In Stock
    E-commerce Platforms
  • Emotion
    Javascript Frameworks
  • jQuery Migrate
    Javascript Libraries
  • Barilliance
    Personalization
  • CivicTheme
    UI Frameworks

Media & News

INTERSPORT Australia's Email Address Formats

INTERSPORT Australia uses at least 1 format(s):
INTERSPORT Australia Email FormatsExamplePercentage
First@intersport.com.auJohn@intersport.com.au
45%
First.Last@intersport.com.auJohn.Doe@intersport.com.au
9%
FLast@intersport.com.auJDoe@intersport.com.au
1%
First@intersport.com.auJohn@intersport.com.au
45%

Frequently Asked Questions

What is INTERSPORT Australia's official website and social media links?

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INTERSPORT Australia's official website is intersport.com.au and has social profiles on LinkedIn.

What is INTERSPORT Australia's NAICS code?

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INTERSPORT Australia's NAICS code is 44-45 - Retail Trade.

How many employees does INTERSPORT Australia have currently?

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As of December 2025, INTERSPORT Australia has approximately 501 employees across 1 continents, including Oceania. Key team members include Chief Commercial Officer: D. V.Head Of Marketing & Digital: B. W.Business Owner: E. O.. Explore INTERSPORT Australia's employee directory with LeadIQ.

What industry does INTERSPORT Australia belong to?

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INTERSPORT Australia operates in the Retail industry.

What technology does INTERSPORT Australia use?

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INTERSPORT Australia's tech stack includes Bazaarvoice CurationWordPressRSSBack In StockEmotionjQuery MigrateBarillianceCivicTheme.

What is INTERSPORT Australia's email format?

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INTERSPORT Australia's email format typically follows the pattern of First@intersport.com.au. Find more INTERSPORT Australia email formats with LeadIQ.

When was INTERSPORT Australia founded?

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INTERSPORT Australia was founded in 2014.

INTERSPORT Australia

RetailVictoria, Australia501-1000 Employees

INTERSPORT Australia is part of the world's largest sporting retail group.

INTERSPORT Australia commenced trading on July 1st 2014 with 37 stores and has already grown to over 70. All of our stores are locally owned and operated, which allows our members to be highly invested in grassroots and community sports.

INTERSPORT started in Europe in 1968 when 10 national sporting retailers came together. Their ultimate goal was to create an international sporting retail brand that gives customers a great retail experience and access to the world’s best sporting brands. INTERSPORT globally has now grown to over 5,500 stores in 45 countries.

At INTERSPORT Australia, we are committed to offering our customers the best products from the best brands at the best prices. We are the experts, always ready to help our customers select the perfect pair of shoes, find the right apparel and choose the equipment that best meets your individual needs. So whatever your age or ability, you can benefit from the rewards of regular exercise.

INTERSPORT’s global vision is to become the world’s most dynamic, well-known and profitable sports retail brand.

“The Heart of Sport” is our mantra, what we live by internally and a direction to follow in everything we do. INTERSPORT was built store by store, neighbourhood by neighbourhood. Wherever the heart of sport is alive and beating, you will find us. Whether that’s physically in people’s neighbourhood or part of the latest communities online.

Section iconCompany Overview

NAICS Code
44-45 - Retail Trade
Founded
2014
Employees
501-1000

Section iconFunding & Financials

  • $1M$10M

    INTERSPORT Australia's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1M$10M

    INTERSPORT Australia's revenue is estimated to be in the range of $1M$10M

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