Niche Service Offering Lockton Benefit Communication Insourcing specializes in providing dedicated, full-time communication professionals to large corporations, addressing critical gaps in employee benefit communication with a budget-neutral approach. This presents an opportunity to target large organizations seeking tailored communication solutions that improve employee perception of benefits.

Market Focus The company's primary clients are large corporations across sectors such as healthcare, skilled nursing, food production, and retail. These industries often have extensive employee benefits programs, indicating potential for expanding benefits communication and engagement services within these sectors.

Growth & Recognition Lockton has been recognized consecutively as a 'Best Place to Work in Insurance' and has received awards like the Social Impact Award 2025. This reputation enhances its credibility and suggests opportunities to leverage its brand recognition to attract new clients interested in socially responsible and employee-centric benefit communication solutions.

Recent Leadership Expansion The company has made strategic hires in areas such as marine, casualty, and power and energy, indicating an active pursuit of growth in specialized insurance markets. This expansion highlights cross-selling potential for comprehensive employee benefits and risk communication services tailored to these high-demand sectors.

Technology Integration With an advanced tech stack including Azure Databricks, MuleSoft, and Office 365, Lockton demonstrates a strong technological foundation for data-driven benefit communication. This positions the company well to offer innovative, tech-enabled solutions that can appeal to organizations looking for modern, scalable employee engagement platforms.