Market Leadership Luth Research is an industry-leading market research firm with a strong reputation for innovative behavioral data collection technology, making it an attractive partner for brands seeking competitive insights into consumer journeys.

Recent Leadership Growth The company has recently promoted key executives to Senior EVP roles and appointed a new Vice President of Client Solutions, indicating a focus on strengthening leadership and expanding client engagement opportunities.

Innovative Data Solutions Luth Research launched SavvyShares, a member-owned consumer panel, providing a unique and highly engaged data collection platform that can be tailored for brands looking to capture critical consumer opinions.

Strategic Partnerships The company’s collaboration with Google.Org and joint solutions with Acxiom demonstrate its openness to strategic partnerships that enhance its data capabilities, presenting opportunities for joint ventures and integrated marketing solutions.

Financial Strength With revenue estimates between 100 million and 250 million dollars, Luth Research possesses robust financial resources, enabling targeted investments in new technologies and multi-channel research solutions to attract larger clients.