Insights

Strong Industry Presence MAKEUP BY MARIO operates within the competitive personal care and beauty industry, collaborating with major retailers like Sephora and attracting significant investments, which indicates high market visibility and potential for expanding distribution channels.

Innovative Product Launches With recent launches of popular products like the SurrealSkin Foundation and Ethereal Eyes Palette, the brand demonstrates a focus on innovation and high-quality offerings, providing opportunities to upsell complementary products and exclusive collections.

Strategic Partnerships Partnerships with top retail chains and media collaborations position MAKEUP BY MARIO as a premium brand, opening doors for targeted marketing, exclusive product lines, and co-branded campaigns to attract discerning customers.

Investments & Growth Potential The recent infusion of $40 million in funding underscores investor confidence in the brand’s growth trajectory, suggesting opportunities for tailored enterprise solutions, expanded product development, and business scaling initiatives.

Digital Engagement & E-commerce Utilizing advanced tech stacks and a strong social media presence, the company is well-positioned to leverage digital marketing, personalized experiences, and online sales channels to increase revenue and customer engagement.

MAKEUP BY MARIO Tech Stack

MAKEUP BY MARIO uses 8 technology products and services including Convert, Frame.io, Pandectes, and more. Explore MAKEUP BY MARIO's tech stack below.

  • Convert
    A/B Testing
  • Frame.io
    Communication And Collaboration
  • Pandectes
    Cookie Compliance
  • Cart Functionality
    E-commerce
  • Swiper
    Javascript Libraries
  • PayPal
    Payment Processing
  • Google Tag Manager
    Tag Management
  • Adobe Creative Suite
    Visualisation Software

MAKEUP BY MARIO's Email Address Formats

MAKEUP BY MARIO uses at least 1 format(s):
MAKEUP BY MARIO Email FormatsExamplePercentage
First@makeupbymario.comJohn@makeupbymario.com
75%
FirstLast@makeupbymario.comJohnDoe@makeupbymario.com
17%
First.Last@makeupbymario.comJohn.Doe@makeupbymario.com
5%
Last@makeupbymario.comDoe@makeupbymario.com
3%

Frequently Asked Questions

Where is MAKEUP BY MARIO's headquarters located?

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MAKEUP BY MARIO's main headquarters is located at New York, New York 10022 United States. The company has employees across 6 continents, including North AmericaAsiaEurope.

What is MAKEUP BY MARIO's official website and social media links?

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MAKEUP BY MARIO's official website is makeupbymario.com and has social profiles on LinkedInCrunchbase.

What is MAKEUP BY MARIO's NAICS code?

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MAKEUP BY MARIO's NAICS code is 32562 - Toilet Preparation Manufacturing.

How many employees does MAKEUP BY MARIO have currently?

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As of April 2026, MAKEUP BY MARIO has approximately 453 employees across 6 continents, including North AmericaAsiaEurope. Key team members include Chief Marketing Officer: O. C.Chief Financial Officer/Chief Operating Officer: T. G.Vice President Of Product Development: S. S.. Explore MAKEUP BY MARIO's employee directory with LeadIQ.

What industry does MAKEUP BY MARIO belong to?

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MAKEUP BY MARIO operates in the Personal Care Product Manufacturing industry.

What technology does MAKEUP BY MARIO use?

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MAKEUP BY MARIO's tech stack includes ConvertFrame.ioPandectesCart FunctionalitySwiperPayPalGoogle Tag ManagerAdobe Creative Suite.

What is MAKEUP BY MARIO's email format?

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MAKEUP BY MARIO's email format typically follows the pattern of First@makeupbymario.com. Find more MAKEUP BY MARIO email formats with LeadIQ.

How much funding has MAKEUP BY MARIO raised to date?

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As of April 2026, MAKEUP BY MARIO has raised $40M in funding. The last funding round occurred on Jan 19, 2023 for $40M.

When was MAKEUP BY MARIO founded?

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MAKEUP BY MARIO was founded in 2020.

MAKEUP BY MARIO

Personal Care Product ManufacturingNew York, United States201-500 Employees

Renowned Makeup Artist Mario Dedivanovic is one of the most acclaimed, followed, and influential makeup artists in the world. Sought after for his artistry, passion, professionalism, and attention to detail, Mario specializes in subtle transformations, helping draw out the most flawless version of an individual’s natural complexion and features. 
From education to social media to innovation, Mario is a visionary and pioneer at the leading edge of the beauty industry. He has built a global following, having taught and popularized the best-known makeup techniques of the last decade and ignited viral trends that have inspired and forever altered the beauty landscape. 
2020 marks Mario’s 20th year as a makeup artist, and the debut of his namesake beauty brand, MAKEUP BY MARIO, inspired by two decades of groundbreaking makeup artistry. Mario’s meticulously crafted collection of pro products and tools are developed with the professional artist in mind, using the highest-quality formulas created to elevate application and recreate his signature techniques, in universal shades for all skin tones.

Section iconCompany Overview

Headquarters
New York, New York 10022 United States
NAICS Code
32562 - Toilet Preparation Manufacturing
Founded
2020
Employees
201-500

Section iconFunding & Financials

  • $40M

    MAKEUP BY MARIO has raised a total of $40M of funding over 1 rounds. Their latest funding round was raised on Jan 19, 2023 in the amount of $40M.

Section iconFunding & Financials

  • $40M

    MAKEUP BY MARIO has raised a total of $40M of funding over 1 rounds. Their latest funding round was raised on Jan 19, 2023 in the amount of $40M.

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