Insights

Direct Access channel Leverage MICHE’s independent representative model to reach micro-entrepreneurs and fashion influencers who run local trunk shows and boutique events; propose partnership programs that equip reps with co-branded bundles and conversion-focused sales kits.

Product Customization Highlight the interchangeable shells and jewelry customization as a differentiator; offer limited-edition collaboration lines with retailers or influencers to drive urgency and repeat purchases.

Affordability & Upsell Position bundles that pair handbags with matching jewelry at value price points to increase average order value; create tiered incentives for retailers to push multi-item sets at events.

Digital Enablement Utilize MICHE’s tech stack and online presence to run virtual parties and live showcases; provide plug-and-play e-commerce and social selling playbooks for independent reps to scale online sales.

Expansion Readiness Target rapid-growth markets and similar consumer profiles as listed peers; present pilots with regional retailers and pop-up concepts to test new geographies while leveraging existing revenue bands.

Similar companies to MICHE

MICHE Tech Stack

MICHE uses 8 technology products and services including Cloudflare, Trustpilot, Ruby, and more. Explore MICHE's tech stack below.

Cloudflare
Content Management System
Trustpilot
Online Review Management
Ruby
Programming Languages
Tealium
Tag Management
Bootstrap
UI Frameworks
Google Analytics
Web Analytics
Ruby on Rails
Web Frameworks
OpenResty
Web Servers

MICHE's Email Address Formats

MICHE uses at least 1 format(s):

MICHE Email Formats	Example	Percentage
FirstLast@miche.com	JohnDoe@miche.com	76%
FLast@miche.com	JDoe@miche.com	18%
FirLast@miche.com	JohDoe@miche.com	4%
FirstLas@miche.com	JohnDoe@miche.com	2%

Frequently Asked Questions

What is MICHE's phone number?

You can contact MICHE's main corporate office by phone at

+1-618-233-****

. For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is MICHE's stock symbol?

MICHE is a publicly traded company; the company's stock symbol is MBH.L.

What is MICHE's official website and social media links?

MICHE's official website is miche.com and has social profiles on LinkedIn.

How much revenue does MICHE generate?

As of July 2026, MICHE's annual revenue is estimated to be $50M - $100M.

What is MICHE's SIC code NAICS code?

MICHE's SIC code is 5961 - Catalog and Mail-Order Houses NAICS code is 448 - Clothing and Clothing Accessories Stores.

How many employees does MICHE have currently?

As of July 2026, MICHE has approximately 298 employees across 5 continents, including North AmericaEuropeOceania. Key team members include Principal: Z. S.Sales: J. J. W.Independent Consultant: M. M.. Explore MICHE's employee directory with LeadIQ.

What industry does MICHE belong to?

MICHE operates in the Retail Apparel and Fashion industry.

What technology does MICHE use?

MICHE's tech stack includes CloudflareTrustpilotRubyTealiumBootstrapGoogle AnalyticsRuby on RailsOpenResty.

What is MICHE's email format?

MICHE's email format typically follows the pattern of FirstLast@miche.com. Find more MICHE email formats with LeadIQ.

When was MICHE founded?

MICHE was founded in 2007.

MICHE

Q: What is MICHE's official website and social media links?

MICHE's official website is miche.com. MICHE has social profiles on LinkedIn.

Q: How many employees does MICHE have currently?

MICHE has approximately 298 employees.

Q: What technology does MICHE use?

MICHE's tech stack includes Google Tag Manager, Ruby on Rails, X-Content-Type-Options, Open Graph, Cloudflare.

Q: What is MICHE's NAICS code?

MICHE's NAICS code is 448 (Clothing and Clothing Accessories Stores).

Retail Apparel and FashionUtah, United States201-500 Employees

MICHE operates in the retail apparel and fashion sector, focusing on handbags and jewelry designed for customization. Handbags are offered in four sizes—Petite, Classic, Demi, and Prima—and feature interchangeable magnetic shells that let customers change the look quickly. The jewelry line includes interchangeable earrings and necklaces, enabling a range of mix-and-match options. The concept centers on flexible styling and accessible fashion through customizable accessories.

Distribution relies on Independent MIHE Representatives who market the products to fashion-conscious customers across the United States and around the world, providing flexible opportunities for women. MICHE is based in South Jordan, Utah, and functions as a mid-sized global retailer in the fashion accessories space, supporting its representatives with ongoing training and communications such as calls and webinars.