Partnerships for government studies Optimal Solutions Group has a track record of partnering with government agencies like the Small Business Administration for studies identifying underrepresented industries in federal procurement. Leveraging this expertise in policy analysis can open doors for new government contracts and collaborations.

Niche focus on government programs With projects like the Annual Child and Adult Care Food Program assessment for the U.S. Department of Agriculture under its belt, Optimal Solutions Group showcases a niche focus on developing policy evaluations. This expertise can be positioned to offer tailored consulting services to government departments looking for specialized analyses.

Tech-enabled solutions for business growth Optimal Solutions Group's collaboration with the National Women's Business Council in developing a website using DigitalGov tools highlights the firm's tech capabilities. This tech-savvy approach can be emphasized in sales pitches to businesses seeking data-driven decision support and digital strategy services.

Revenue potential in public policy market Given Optimal Solutions Group's revenue range of $0 - 10M and its involvement in high-impact government projects, there is significant revenue potential in expanding their footprint within the public policy market. Tailored sales strategies can tap into this lucrative sector for growth opportunities.

Distinguishing factor in competitive landscape Compared to similar companies like RTI International and Mathematica, Optimal Solutions Group's minority-owned status and specialized focus on economic and policy analysis provide a unique selling proposition. Highlighting this differentiator can help carve out a distinct position in the market and attract clients looking for diverse perspectives.