Regional Expansion Sanitary Supply Corp serves Western Colorado and Eastern Utah, presenting an opportunity to expand coverage through targeted outreach to nearby municipalities and school districts that require ongoing cleaning supplies and maintenance equipment.

Mid‑Market Focus With 51-200 employees and a revenue range of 50M-100M, position as a cost‑effective, scalable B2B distributor for mid‑size facilities such as schools, universities, healthcare facilities, and office buildings within the service region.

Comprehensive Offering Leverage their range as a single, go‑to cleaning resource to upsell bundled solutions including equipment, training programs, and consumables, while emphasizing total cost of ownership and energy/waste reduction benefits.

Tech‑Enabled Sales Utilize their tech stack (CRM, marketing automation, analytics, and online payments) to run targeted digital campaigns, personalized proposals, and streamlined procurement programs for facilities managers seeking easier sourcing.

Competitive Positioning Benchmark against local and regional distributors by highlighting service reach, training capabilities, and cost‑effective maintenance programs to win share from competitors serving similar markets in the western US.