Insights

Emotion Analytics Sensory Logic specializes in measuring and managing consumer emotions through eye tracking and facial coding alongside traditional ratings, presenting a strong value proposition for clients seeking deeper emotional insight into ads, packaging, and digital experiences.

Niche Firm Advantage With a lean team and a decade of market leadership in emotion research, there is an opportunity to upsell to mid-market advertisers and global brands seeking specialized, boutique-level insights with responsive service.

Publicity & Partnerships Recent collaboration with media industry groups to test radio commercials for emotional engagement indicates appetite for co-branded studies and industry-specific analytics partnerships.

Scalable Tech Stack Leveraging Google Cloud CDN, module federation, and modern front‑end tools suggests potential for packaged, repeatable analytics offerings or SaaS-like dashboards that can scale with larger clients.

Growth Opportunities Revenue appears modest; there is room to pursue multi‑year, higher‑value engagements, expand into related market research domains, and target larger agencies or brands seeking measurable emotion-driven marketing ROI.

Sensory Logic Tech Stack

Sensory Logic uses 8 technology products and services including Google Cloud CDN, Module Federation, Google Fonts API, and more. Explore Sensory Logic's tech stack below.

  • Google Cloud CDN
    Content Delivery Network
  • Module Federation
    Development
  • Google Fonts API
    Font Scripts
  • React
    Javascript Frameworks
  • jQuery UI
    Javascript Libraries
  • Lodash
    Javascript Libraries
  • WebsiteBuilder
    Page Builders
  • Google Tag Manager
    Tag Management

Sensory Logic's Email Address Formats

Sensory Logic uses at least 1 format(s):
Sensory Logic Email FormatsExamplePercentage
FLast@sensorylogic.comJDoe@sensorylogic.com
60%
First@sensorylogic.comJohn@sensorylogic.com
40%

Frequently Asked Questions

What is Sensory Logic's official website and social media links?

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Sensory Logic's official website is sensorylogic.com and has social profiles on LinkedIn.

What is Sensory Logic's NAICS code?

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Sensory Logic's NAICS code is 54191 - Marketing Research and Public Opinion Polling.

How many employees does Sensory Logic have currently?

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As of July 2026, Sensory Logic has approximately 1 employees across 1 continents, including North America. Key team members include President: D. H.Communications Specialist: J. M.. Explore Sensory Logic's employee directory with LeadIQ.

What industry does Sensory Logic belong to?

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Sensory Logic operates in the Market Research industry.

What technology does Sensory Logic use?

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Sensory Logic's tech stack includes Google Cloud CDNModule FederationGoogle Fonts APIReactjQuery UILodashWebsiteBuilderGoogle Tag Manager.

What is Sensory Logic's email format?

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Sensory Logic's email format typically follows the pattern of FLast@sensorylogic.com. Find more Sensory Logic email formats with LeadIQ.
Sensory Logic logo

Sensory Logic

Market ResearchMinnesota, United States1 Employees

Sensory Logic is a market research firm based in Minneapolis, Minnesota, that specializes in measuring and managing consumer emotions across various marketing touchpoints. By integrating eye tracking and facial coding with traditional ratings and verbal input, the company builds a comprehensive emotional analysis of responses to advertisements, packaging, websites, sales presentations, and other marketing communications, enabling clients to understand how emotional factors influence engagement and effectiveness.
The company targets major, global brands seeking insights into emotional engagement, offering a methods mix that complements conventional research approaches. Positioned within the market research industry, Sensory Logic combines behavioral and self-reported data to help clients evaluate and refine their communications. The firm has operated for more than a decade and has pursued partnerships, such as a collaboration with the Pennsylvania Association of Broadcasters to test radio commercials for emotional engagement, illustrating a focus on applied, real-world testing across media channels.

Section iconCompany Overview

NAICS Code
54191 - Marketing Research and Public Opinion Polling
Employees
1

Section iconFunding & Financials

  • $1M

    Sensory Logic's revenue is estimated to be in the range of $1M

Section iconFunding & Financials

  • $1M

    Sensory Logic's revenue is estimated to be in the range of $1M

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