Global Reach and Market Dominance Sportingbet offers comprehensive sports betting options with coverage in 26 countries and is the largest online sports betting provider in several markets. Its broad geographic footprint provides a significant opportunity for expanding market share internationally.

Innovative Tech Stack Sportingbet utilizes a modern tech stack including AppNexus, SiteCatalyst, Webpack, and others to enhance user experience and platform functionality. Leveraging advanced technologies can be a selling point to attract tech-savvy customers seeking a seamless online betting experience.

Focus on Football Betting With 500 football leagues worldwide available for betting, football is the most popular product generating over two-thirds of revenue for Sportingbet. Emphasizing the extensive in-play betting options for football enthusiasts can be a key sales pitch to target this lucrative market segment.

Diverse Product Range Sportingbet offers a wide range of products including sports betting, casino games, and poker, catering to diverse gambling preferences. Highlighting the comprehensive suite of entertainment options can attract customers looking for variety in their gaming experience.

Established Reputation and Financial Stability Since its inception in 1998 and listing on the London Stock Exchange in 2010, Sportingbet has built a strong reputation in the online gaming industry. Despite revenue in the range of $0-10M, emphasizing the company's financial stability and long-standing presence can instill confidence in potential customers and investors.