Public sector focus The Sartell Group has over 20 years of experience managing projects for both public and private sectors, indicating strong familiarity with government procurement processes and regulations. This suggests sales opportunities in public sector IT initiatives, modernization projects, and compliance-driven software solutions.

Custom software plus training In addition to development, the company designs training programs and end-user training, which opens cross-sell opportunities for integrated solutions that pair software implementation with user adoption services, change management, and documentation.

Mid-market scale With 11-50 employees and annual revenue in the 10M–25M range, Sartell Group sits in the mid-market, suggesting value in bundled service packages, flexible engagement models, and scalable staffing to handle projects of varying complexity.

Tech stack leverage Their stack includes MySQL, Microsoft 365, Google Analytics, and web-focused tools, signaling opportunities to offer modernization, cloud collaboration, data analytics enhancements, and managed services around Microsoft 365 and web performance.

Growth and differentiation Given competitors in the same space span large, multi-national firms, Sartell Group can differentiate on personalized project management, rapid delivery, and tailored training, presenting a path for targeted outreach to mid-market clients seeking attentive, hands-on IT partners.