Insights

Innovative Research Tools CoolTool offers advanced neuromarketing and nonconscious measurement solutions, making it a valuable partner for brands seeking deeper consumer insights and optimizing marketing strategies.

Recent Leadership Growth The appointment of a new CEO in 2021 highlights the company's strategic focus on expanding its market share and enhancing product development, presenting opportunities for targeted collaborations.

Expansion of Capabilities The launch of innovative products like UXReailty and AI-powered eye tracking demonstrates CoolTool's continuous innovation, positioning it as a technology-forward player in market research.

Targeted Client Segments Operating in the competitive market research sector, CoolTool is positioned to attract medium-sized agencies and brands looking for sophisticated testing and optimization tools, especially those interested in neuromarketing solutions.

Growth Potential With revenue estimated between $1M and $10M and a focus on cutting-edge research technologies, CoolTool presents sales opportunities with companies investing in advanced consumer insights and digital marketing optimization.

CoolTool by RIWI. Conscious + Nonconscious Insights Tech Stack

CoolTool by RIWI. Conscious + Nonconscious Insights uses 8 technology products and services including Facebook Pixel, Amazon Web Services, Font Awesome, and more. Explore CoolTool by RIWI. Conscious + Nonconscious Insights's tech stack below.

Facebook Pixel

Analytics

Amazon Web Services

Cloud Hosting

Font Awesome

Font Scripts

UserVoice

Issue Trackers

Vue.js

Javascript Frameworks

Node.js

Programming Languages

TinyMCE

Rich Text Editors

Microsoft IIS

Web Servers

CoolTool by RIWI. Conscious + Nonconscious Insights Email Formats	Example	Percentage
FLast@cooltool.com	JDoe@cooltool.com	50%
First@cooltool.com	John@cooltool.com	33%
F.Last@cooltool.com	J.Doe@cooltool.com	17%

CoolTool by RIWI. Conscious + Nonconscious Insights Email Formats

Example

Percentage

FLast@cooltool.com

JDoe@cooltool.com

50%

First@cooltool.com

John@cooltool.com

33%

F.Last@cooltool.com

J.Doe@cooltool.com

17%

Frequently Asked Questions

Where is CoolTool by RIWI. Conscious + Nonconscious Insights's headquarters located?

CoolTool by RIWI. Conscious + Nonconscious Insights's main headquarters is located at 1390 Market Street Suite 200 San Francisco, California 94102 United States. The company has employees across 3 continents, including EuropeNorth AmericaSouth America.

What is CoolTool by RIWI. Conscious + Nonconscious Insights's phone number?

You can contact CoolTool by RIWI. Conscious + Nonconscious Insights's main corporate office by phone at

+1-415-835-****

. For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is CoolTool by RIWI. Conscious + Nonconscious Insights's official website and social media links?

CoolTool by RIWI. Conscious + Nonconscious Insights's official website is cooltool.com and has social profiles on LinkedIn.

What is CoolTool by RIWI. Conscious + Nonconscious Insights's NAICS code?

CoolTool by RIWI. Conscious + Nonconscious Insights's NAICS code is 54191 - Marketing Research and Public Opinion Polling.

How many employees does CoolTool by RIWI. Conscious + Nonconscious Insights have currently?

As of June 2026, CoolTool by RIWI. Conscious + Nonconscious Insights has approximately 4 employees across 3 continents, including EuropeNorth AmericaSouth America. Key team members include Marketing Director: D. R.Senior Business Development Manager: J. C.Software Developer: O. T.. Explore CoolTool by RIWI. Conscious + Nonconscious Insights's employee directory with LeadIQ.

What industry does CoolTool by RIWI. Conscious + Nonconscious Insights belong to?

CoolTool by RIWI. Conscious + Nonconscious Insights operates in the Market Research industry.

What technology does CoolTool by RIWI. Conscious + Nonconscious Insights use?

CoolTool by RIWI. Conscious + Nonconscious Insights's tech stack includes Facebook PixelAmazon Web ServicesFont AwesomeUserVoiceVue.jsNode.jsTinyMCEMicrosoft IIS.

What is CoolTool by RIWI. Conscious + Nonconscious Insights's email format?

CoolTool by RIWI. Conscious + Nonconscious Insights's email format typically follows the pattern of FLast@cooltool.com. Find more CoolTool by RIWI. Conscious + Nonconscious Insights email formats with LeadIQ.

When was CoolTool by RIWI. Conscious + Nonconscious Insights founded?

CoolTool by RIWI. Conscious + Nonconscious Insights was founded in 2011.

CoolTool by RIWI. Conscious + Nonconscious Insights

Market ResearchCalifornia, United States2-10 Employees

CoolTool by RIWI is a marketing testing SaaS platform that integrates nonconscious response measurements with traditional survey methods to reveal what people think, see, and feel. It helps agencies and brands test and optimize marketing concepts and assets, aiming to improve the effectiveness of their marketing investments. The company operates in the market research field and positions itself at the intersection of consumer insights and neuromarketing. It is based in San Francisco, California, and has a small team. In 2021, CoolTool announced the appointment of Craig Stevens as chief executive officer.

Insights

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