Established Licensing Reach Anjar Co. LLC boasts over 50 years of experience in licensing in the toy and game market, with a portfolio of over 1000 licensed products sold worldwide. This extensive licensing network and product history present strong opportunities for partnerships with major toy and game manufacturers seeking proven licensing expertise.

Market Partnering Opportunities Recent partnership with The Toy Association and strategic placement at the Dallas Market Center indicate active engagement and visibility within the industry. Sales efforts could focus on expanding collaborations with industry organizations and leveraging trade event presence to attract new licensees and brand partners.

Creative Digital Presence Utilizing a tech stack that includes Webflow, Google Analytics, and AWS demonstrates a modern approach to digital marketing and engagement. This digital infrastructure can be harnessed to target potential licensees, increase brand awareness, and generate online leads within the toy and game sectors.

Niche Product Portfolio With licensed products spanning board games, puzzles, pet toys, and apparel, Anjar’s diverse portfolio offers multiple cross-selling and upselling opportunities. Tapping into related categories and markets can help identify new licensees eager to expand their product lines with trusted licensed brands.

Growth and Collaboration Potential While the company's revenue is between $1M and $10M, there is room for growth through strategic licensing deals, partnerships, and market expansion. Engaging with companies of similar size and capabilities, or those seeking entry into the toy licensing space, could unlock further revenue streams.