Insights

Global Expansion MAAP's recent store openings in Los Angeles and Oxford signal a strategic focus on expanding into key international markets, presenting opportunities to tailor sales efforts to diverse customer bases and local preferences.

Innovative Collaborations The company's partnerships with premium brands like QUOC, KASK, and Hokaoneone reveal a trend of co-branded products that can attract high-performance cycling enthusiasts and create cross-selling opportunities.

Product Diversification Launches of limited-edition shoes, helmets, and accessories such as saddle bags and waterproof phone wallets demonstrate MAAP's capability to upsell innovative add-ons and seasonal products to existing customers seeking exclusive items.

Tech-Driven Engagement Utilization of advanced digital tools like Hotjar, C3.js, and NetSuite indicates a focus on personalized marketing and streamlined e-commerce, enabling targeted sales strategies based on customer behavior analytics.

Premium Market Position With a revenue estimate of up to $100 million and a focus on high-end cycling apparel and accessories, MAAP is well-positioned to target affluent cycling consumers and premium sports retailers for high-margin sales opportunities.

MAAP Tech Stack

MAAP uses 8 technology products and services including Hotjar, C3.js, AdRoll CMP System, and more. Explore MAAP's tech stack below.

  • Hotjar
    Analytics
  • C3.js
    Charting
  • AdRoll CMP System
    Consent Management
  • Prismic
    Content Management System
  • NetSuite
    E-commerce
  • Vue.js
    Javascript Frameworks
  • LinkedIn
    Online Community Software
  • Google Search Console
    Web Analytics

Media & News

MAAP's Email Address Formats

MAAP uses at least 1 format(s):
MAAP Email FormatsExamplePercentage
First.Last@maap.ccJohn.Doe@maap.cc
75%
First@maap.ccJohn@maap.cc
25%

Frequently Asked Questions

Where is MAAP's headquarters located?

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MAAP's main headquarters is located at 204 Ingles Street Suite 107 Level 1 Port Melbourne, Victoria 3207 Australia. The company has employees across 6 continents, including OceaniaEuropeAsia.

What is MAAP's official website and social media links?

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MAAP's official website is maap.cc and has social profiles on LinkedIn.

What is MAAP's NAICS code?

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MAAP's NAICS code is 448 - Clothing and Clothing Accessories Stores.

How many employees does MAAP have currently?

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As of May 2026, MAAP has approximately 190 employees across 6 continents, including OceaniaEuropeAsia. Key team members include Chief Executive Officer: I. E.Chief Executive Officer: R. S.Chief Financial Officer: M. N.. Explore MAAP's employee directory with LeadIQ.

What industry does MAAP belong to?

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MAAP operates in the Retail Apparel and Fashion industry.

What technology does MAAP use?

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MAAP's tech stack includes HotjarC3.jsAdRoll CMP SystemPrismicNetSuiteVue.jsLinkedInGoogle Search Console.

What is MAAP's email format?

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MAAP's email format typically follows the pattern of First.Last@maap.cc. Find more MAAP email formats with LeadIQ.

When was MAAP founded?

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MAAP was founded in 2014.

MAAP

Retail Apparel and FashionVictoria, Australia51-200 Employees

MAAP is a retail apparel and fashion company focused on cycling, with products designed in Melbourne, Australia. The company is based in Port Melbourne, Victoria, and employs between 51 and 200 people. Its product range covers premium cycling clothing and accessories, emphasizing style, innovation, and performance. The company has expanded internationally with new locations in Los Angeles, USA, and Oxford, United Kingdom, and operates a LaB retail concept store on Oxford Street in Sydney. MAAP has pursued collaborations with other brands, including a limited-edition M3 Pro 'Leopard' road cycling shoe with QUOC, as well as partnerships with KASK America and HOKA.

Section iconCompany Overview

Headquarters
204 Ingles Street Suite 107 Level 1 Port Melbourne, Victoria 3207 Australia
Website
maap.cc
NAICS Code
448 - Clothing and Clothing Accessories Stores
Founded
2014
Employees
51-200

Section iconFunding & Financials

  • $50M$100M

    MAAP's revenue is estimated to be in the range of $50M$100M

Section iconFunding & Financials

  • $50M$100M

    MAAP's revenue is estimated to be in the range of $50M$100M

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