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Diverse Product Line Makeup Geek offers a wide range of cosmetic products including eyeshadows, blushes, bronzers, highlighters, lip products, and brushes. This diverse product line presents opportunities for bundle promotions, cross-selling, and upselling strategies.

Ethical & High-Quality With a focus on high-quality, cruelty-free, and ethically-made products, Makeup Geek appeals to a growing segment of environmentally-conscious and socially-aware consumers. Leveraging this ethical positioning in marketing efforts can attract customers looking for sustainable beauty options.

Global Accessibility Makeup Geek's global availability through their website opens up opportunities for international sales and expansion. Targeted marketing campaigns tailored to different regions and cultures can help capture a wider customer base and drive sales growth.

Innovative Product Launches Regular product launches like the Foiled line, new lip lines, and unique single shadow releases such as Aphrodite create buzz and excitement among makeup enthusiasts. Leveraging these launches can drive brand visibility, customer engagement, and boost sales.

Competitive Landscape Analysis Analyzing and benchmarking against similar companies like MAKE UP FOR EVER, Tarte Cosmetics, and Morphe provides insights into market trends, competitive strategies, and potential areas for differentiation. Understanding the competitive landscape can help identify niches to target and create compelling value propositions for customers.

Similar companies to Makeup Geek

Makeup Geek Tech Stack

Makeup Geek uses 8 technology products and services including DoubleClick Ad Exchange (AdX), Hotjar, Font Awesome, and more. Explore Makeup Geek's tech stack below.

DoubleClick Ad Exchange (AdX)
Advertising
Hotjar
Analytics
Font Awesome
Font Scripts
jQuery
Javascript Libraries
Gravatar
Miscellaneous
Bootstrap
UI Frameworks
Envoy
Web And Application Servers
Facebook
Widgets

Media & News

Makeup Geek's Email Address Formats

Makeup Geek uses at least 1 format(s):

Makeup Geek Email Formats	Example	Percentage
First@makeupgeek.com	John@makeupgeek.com	44%
First.Last@makeupgeek.com	John.Doe@makeupgeek.com	10%
Last@makeupgeek.com	Doe@makeupgeek.com	2%
First@makeupgeek.com	John@makeupgeek.com	44%

Frequently Asked Questions

Where is Makeup Geek's headquarters located?

Makeup Geek's main headquarters is located at Jackson Jackson, Michigan US. The company has employees across 6 continents, including North AmericaEuropeAfrica.

What is Makeup Geek's phone number?

You can contact Makeup Geek's main corporate office by phone at

+1-517-962-****

. For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Makeup Geek's official website and social media links?

Makeup Geek's official website is makeupgeek.com and has social profiles on LinkedIn.

How much revenue does Makeup Geek generate?

As of September 2024, Makeup Geek's annual revenue reached $7.5M.

What is Makeup Geek's SIC code?

Makeup Geek's SIC code is 5999 - Miscellaneous Retail Stores, Not Elsewhere Classified.

How many employees does Makeup Geek have currently?

As of September 2024, Makeup Geek has approximately 109 employees across 6 continents, including North AmericaEuropeAfrica. Key team members include Owner: J. B.Cosmetics Manager: D. B.Makeup Artist: A. T.. Explore Makeup Geek's employee directory with LeadIQ.

What industry does Makeup Geek belong to?

Makeup Geek operates in the Online Audio and Video Media industry.

What technology does Makeup Geek use?

Makeup Geek's tech stack includes DoubleClick Ad Exchange (AdX)HotjarFont AwesomejQueryGravatarBootstrapEnvoyFacebook.

What is Makeup Geek's email format?

Makeup Geek's email format typically follows the pattern of . Find more Makeup Geek email formats with LeadIQ.

When was Makeup Geek founded?

Makeup Geek was founded in 2008.

Makeup Geek

Makeup Geek

Online Audio and Video MediaMichigan, United States51-200 Employees

Makeup Geek is Where Life & Beauty Collide! Celebrating our customers lives and their joy for Makeup. Buying makeup can be overwhelming and our customers should never be stuck with colors they do not love. We are here to help everyone find their favorite shades, formulas they love, and tutorials that fit them perfectly!

Marlena Stell founded Makeup Geek in 2008 on YouTube to review products and educate her fans on product ingredients, application, and the beauty industry. In 2011, she started her own cosmetic brand, Makeup Geek.  Since 2011 the product offerings have increased and we are working towards creating a full-line of cosmetic products. Currently we have eyeshadows, blushes, bronzers, highlighters, pigments, lip products, brushes, create your own palette, and complete palette options.

Our products are always high-quality, cruelty-free and ethically-made. Makeup Geek has one office location in Jackson, Michigan, and is available globally via our website.

Company Overview

Headquarters: Jackson Jackson, Michigan US
Phone number: ✕
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+1-517-962-****
Website: makeupgeek.com
SIC Code: 5999 - Miscellaneous Retail Stores, Not Elsewhere Classified
Founded: 2008
Employees: 51-200

Media & News

Funding & Financials

$10M
Makeup Geek's revenue is in the range of $10M

Funding & Financials

$10M
Makeup Geek's revenue is in the range of $10M

Company Leadership

J. B.
Owner
✕
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D. B.
Cosmetics Manager
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A. T.
Makeup Artist
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A. M.
Makeup
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A. C.
Legal Assistant
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Employee Directory

B. Q.
Makeup Artist
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B. J.
Graphic Designer And Photographer
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C. A.
Photo Intern
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D. H.
Beauty Photographer
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D. M.
Makeup Artist
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