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Insights

Acquisition of InfoScout Market Track recently acquired InfoScout, a leading omnichannel consumer purchase panel provider. This acquisition enhances Market Track's capabilities in providing competitive business intelligence solutions, presenting a sales opportunity through enhanced offerings.

Launch of Trade Insights Market Track launched the Trade Insights product in collaboration with InfoScout. This product combines market intelligence and consumer purchase behavior data, offering a unique selling proposition to potential clients seeking comprehensive business insights.

Strategic partnership with Nielsen Market Track formed a strategic alliance with Nielsen to introduce an integrated product called Feature Sales Advisor. By leveraging Nielsen's expertise and Market Track's platforms, sales representatives can offer innovative solutions to clients looking for advanced analytics.

Acquisition of Brandtale Inc. Market Track acquired Brandtale Inc., a platform specializing in digital branded content intelligence. This acquisition expands Market Track's portfolio in digital marketing solutions, creating new sales opportunities in the competitive intelligence sector.

Acquisition by Vista Equity Partners Vista Equity Partners acquired Market Track, underscoring the company's commitment to growth and innovation. This acquisition injects new resources and expertise into Market Track, potentially opening doors to larger sales deals and partnerships.

Similar companies to Market Track

Market Track Tech Stack

Market Track uses 8 technology products and services including Google Analytics, Hotjar, Twitter Emoji (Twemoji), and more. Explore Market Track's tech stack below.

  • Google Analytics
    Analytics
  • Hotjar
    Analytics
  • Twitter Emoji (Twemoji)
    Font Scripts
  • Font Awesome
    Font Scripts
  • yepnope.js
    Javascript Frameworks
  • Yoast SEO
    Search Engines
  • Piwik
    System Analytics & Monitoring
  • Google Plus
    Widgets

Media & News

Market Track's Email Address Formats

Market Track uses at least 1 format(s):
Market Track Email FormatsExamplePercentage
FLast@markettrack.comJDoe@markettrack.com
94%
FirstL@markettrack.comJohnD@markettrack.com
4%
LastF@markettrack.comDoeJ@markettrack.com
2%

Frequently Asked Questions

Where is Market Track's headquarters located?

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Market Track's main headquarters is located at 233 S Wacker Dr Chicago, Illinois 60606 US. The company has employees across 5 continents, including North AmericaAsiaEurope.

What is Market Track's phone number?

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You can contact Market Track's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Market Track's official website and social media links?

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Market Track's official website is markettrack.com and has social profiles on LinkedIn.

How much revenue does Market Track generate?

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As of June 2024, Market Track's annual revenue reached $750M.

What is Market Track's NAICS code?

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Market Track's NAICS code is 5415 - Computer Systems Design and Related Services.

How many employees does Market Track have currently?

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As of June 2024, Market Track has approximately 1K employees across 5 continents, including North AmericaAsiaEurope. Key team members include Chief Technology Officer: J. D.Chief Operating Officer: K. H.Vice President - Sales: P. B.. Explore Market Track's employee directory with LeadIQ.

What industry does Market Track belong to?

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Market Track operates in the IT Services and IT Consulting industry.

What technology does Market Track use?

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Market Track's tech stack includes Google AnalyticsHotjarTwitter Emoji (Twemoji)Font Awesomeyepnope.jsYoast SEOPiwikGoogle Plus.

What is Market Track's email format?

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Market Track's email format typically follows the pattern of . Find more Market Track email formats with LeadIQ.

How much funding has Market Track raised to date?

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As of June 2024, Market Track has raised $153M in funding. The last funding round occurred on Oct 25, 2013 for $153M.
Market Track

Market Track

IT Services and IT ConsultingIllinois, United States1001-5000 Employees

Owned by Vista Equity Partners (the fourth largest software company in the world), Market Track delivers the omnichannel market intelligence that brands and retailers need to connect and win with consumers.  Through the curation of proprietary data streams, we provide web-based access to mission-critical market intelligence.  With over 2,100 clients (including 75 of the top 100 US advertisers) and leading omnichannel solutions, Market Track is committed to delivering in-market intelligence to increase marketing effectiveness for manufacturers, service providers, retailers and agencies.  With our recent acquisition of InfoScout, #84 on the Inc. 500 list of fastest growing companies in America, Market Track is uniquely positioned to enable you to own the omnichannel future.

For more information, visit our company site: www.markettrack.com or our career site: https://markettrack.com/careers

Section iconCompany Overview

Headquarters
233 S Wacker Dr Chicago, Illinois 60606 US
Phone number
NAICS Code
5415 - Computer Systems Design and Related Services
Employees
1001-5000

Section iconFunding & Financials

  • $153M

    Market Track has raised a total of $153M of funding over 1 rounds. Their latest funding round was raised on Oct 25, 2013 in the amount of $153M.

  • $100M$1B

    Market Track's revenue is in the range of $100M$1B

Section iconFunding & Financials

  • $153M

    Market Track has raised a total of $153M of funding over 1 rounds. Their latest funding round was raised on Oct 25, 2013 in the amount of $153M.

  • $100M$1B

    Market Track's revenue is in the range of $100M$1B

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