Leading Monetization PlatformLiveRail, part of Facebook, offers a leading monetization platform for publishers, broadcasters, and app developers. Their technology enables smarter and safer inventory selling across devices, presenting a strong sales opportunity for those seeking effective ad revenue optimization solutions.

Advanced People-Based TargetingWith advanced people-based targeting capabilities, LiveRail empowers partners to navigate the programmatic landscape effectively. This feature enhances ad performance and revenue generation, making LiveRail an attractive option for businesses looking to optimize digital advertising targeting.

Global PresenceHeadquartered in Menlo Park, Calif., LiveRail has global offices, indicating an international reach. This geographic spread provides sales development representatives with opportunities to tap into diverse markets and expand the company's presence worldwide.

Competitive Landscape AwarenessBy understanding similar companies like Rubicon Project, FreeWheel, and AppNexus, sales professionals can gain insights into the competitive landscape and tailor their approach to position LiveRail effectively against key industry players, leveraging the company's strengths for successful sales outcomes.

Revenue Optimization ToolsFor companies seeking revenue optimization tools in the ad tech industry, LiveRail's high-performing formats and granular controls present a compelling sales opportunity. Sales development representatives can highlight these features to potential clients looking to maximize their ad revenue and see better ROI.